Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Graphic And Web Design Support Forums > Search Engine Optimization and Website Design Discussions.

Search Engine Optimization and Website Design Discussions. Need a lawn care business website built? Talk about search engine optimization. Or ask your lawn care and landscaping business web building related questions here. Show us your landscaping business web site for review.

Whats next in SEO


Search Engine Optimization and Website Design Discussions.

Need a lawn care business website built? Talk about search engine optimization. Or ask your lawn care and landscaping business web building related questions here. Show us your landscaping business web site for review.
Reply
 
Thread Tools Search this Thread
  #1  
Old 12-18-2006, 07:18 AM
ritchiem
Guest
 
Posts: n/a
Default

The future is friendly...well at least for SEO (search engine optimization). Perhaps I should use that term loosely, however it is now becoming easier for the owner of a website to do their own SEO. SEO has changed dramatically over the years, and the rules seem to change everyday. Back in the day, you needed a degree in gibberish just to make sense of it all. Now days, there are programs and online SEO tools to help you get your site ranking up on top. Many of them for FREE! I'll list a couple of my favorites at the bottom of this post.

There are still many determining factors behind what will affect the ranking of your site. The largest contributing factors are SEO, links, and site content. To get top ranking in highly competitive industries a site needs lots of "on-topic" pages of content, relevant incoming links from a variety of sources, and, solid site optimization. Refer to Team Gophers post on website optimization here.

Now if you all have read my posts in the past, you will now that I will always say, "SEO and site content go hand in hand". Your site can have the best content and be the most informative site out there, but without proper SEO that is relative to your content it may go unnoticed. In short...make sure that your content includes your keywords in your SEO. Keywords + Keyword Placement in Content = Happy Site.

If you have heard of people using links, or linking systems to gain higher ranking for their site, you probably think of SPAM sites. Google and Yahoo are now throwing out penalties to sites that are cramming links of no relevance. But, there are good linking practices that can and will help your site. Here is a very basic example of an inbound link coming from The Lawn Blog to Gopher Forums.

The Lawn Blog has a link the Gopher Forums. The Lawn Blog is a blog / article site that has content that is relevant to the green industry. Gopher Forums contains content that is also relevant to the green industry. Both sites are very different from each other, however they share a lot of the same content. Thus, making the link relevant and telling the search engines that it is worth the ranking. Did that make sense? I hope so because at the moment Google uses inbound links as a major factor for their ranking system.

I am sure that the future of SEO will change dramaticly. But, what I have gone over here will still be concidered the most important practices you can do for your site.

What is the point on having a website that nobody can find? That was a rhetorical question.

So where is SEO going? Well it may be hard to say, but more localized searches will be coming down the pipeline. Have you ever used your cell phone to do a web search? A lot of people are and, you will need to modify your SEO with your zip / postal codes, city and state. That way when a mobile device completes a search it will pull up local websites, basically within that mobile devices local calling area. Sounds cool eh? Well that is just around the corner.

Web CEO
Free SEO Tools
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 12-18-2006, 07:37 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,540
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Great post Richard.

What would you say would be the most common mistake an lco makes with their site as far as search engine optimization?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 12-18-2006, 08:04 PM
ritchiem
Guest
 
Posts: n/a
Default

The vast majority of LCO's and their websites lack specific content...heck just any old content. I remember talking with an LCO owner and I asked him to write an editorial for his site. When he sent it to me it contained two sentences for the home page and 5 bulleted services...thats it? He told me he mows lawns and picks weeds, what more could he say? I had a chuckle.

Here are some great content ideas to add.

1. Add your area and zip to every title page, and included it in the footer of each page.
2. Your contact info should be on the footer of each page.
3. Add a newsletter to your site to educate your clients.
4. Have a pest and disease bulletin..what is affecting your area.
5. A short blurb about yourself and how the company started.
6. What services you offer and not just a bullet note, but describe your services.

Those are just some ideas I am sure you all can come up with some good ones. Also always try to make sure to update your old content with fresh content. Now I don't mean remove the old stuff, but perhaps archive it...it will still generate hits.
Reply With Quote
  #4  
Old 12-19-2006, 12:01 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,540
Rep Power: 10
Steve has disabled reputation
Default

Quote:
Originally Posted by [b
Quote[/b] ]1. Add your area and zip to every title page, and included it in the footer of each page.
2. Your contact info should be on the footer of each page.
I bet these two ideas alone could drastically effect the outcome of searches and they would be so easy to fix!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Business Cards
crieg122
10-25-2014 12:03 PM
Today 08:03 AM
by ExtremeLawncareServices
5 457
hello, new to this site
tonyorwig
Yesterday 09:49 PM
Yesterday 11:10 PM
by biglee
1 56
Lawn Care business...
crieg122
10-23-2014 01:23 PM
Yesterday 10:29 PM
by ExtremeLawncareServices
18 828
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 10:08 PM
by ExtremeLawncareServices
161 12,164
Pavers
crieg122
10-28-2014 02:49 PM
Yesterday 12:49 PM
by Steve
6 307
Client won't pay...
WesleySnips
10-30-2014 02:53 PM
Yesterday 12:00 PM
by Steve
6 232
Hi Steve From West...
Mr. Mow
10-21-2014 01:59 PM
Yesterday 11:56 AM
by Steve
5 626
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
Yesterday 09:53 AM
by Max Wagner
30 2,584
Gie-review / What's new...
ExtremeLawncareServices
10-25-2014 09:19 AM
Yesterday 09:30 AM
by ExtremeLawncareServices
7 522
Business Name
sanchez5
10-28-2014 11:55 PM
Yesterday 05:51 AM
by ringahding1
10 361
"Price...
Mr. Mow
10-30-2014 03:21 PM
Yesterday 05:48 AM
by ringahding1
3 203
Help a brother...
tbtigers03
09-28-2014 11:41 AM
Yesterday 05:41 AM
by ringahding1
15 2,003
sod job
SGlawncare
10-30-2014 08:21 PM
10-30-2014 08:21 PM
by SGlawncare
0 54
Difference between lawn...
sanchez5
10-29-2014 04:20 PM
10-30-2014 02:08 PM
by Steve
2 230
My Newest Toy (B.P....
Dan Tanner
10-23-2014 05:50 PM
10-29-2014 12:26 PM
by Steve
6 580
West cost lawn prices
SGlawncare
10-09-2014 09:51 PM
10-28-2014 11:08 PM
by SGlawncare
4 942
Say Hello !!!
Steve
03-19-2007 11:18 AM
10-28-2014 02:51 PM
by Steve
1,193 341,246
So how do you guys...
Mr. Mow
10-26-2014 07:55 AM
10-28-2014 04:56 AM
by Billy Goat
2 391
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
10-27-2014 10:36 PM
by SGlawncare
12 1,309
new to the forum
madmedic8575
10-24-2014 02:52 PM
10-27-2014 12:14 PM
by Steve
1 411
Dealing With Gas Can...
Mr. Mow
10-21-2014 01:41 PM
10-26-2014 10:59 AM
by stevef1201
13 781
Leaf removal
madmedic8575
10-24-2014 04:14 PM
10-26-2014 07:45 AM
by Mr. Mow
5 547
raking leaves ?
robert8509
10-22-2014 09:19 PM
10-25-2014 12:09 PM
by biglee
10 683
Leaf Box & Loader Set...
ringahding1
10-21-2014 06:20 AM
10-25-2014 11:46 AM
by crieg122
6 674
hey everyone
robert8509
10-22-2014 08:16 PM
10-24-2014 11:07 PM
by robert8509
7 572
12 Years in Business!
Chilehead
10-23-2014 08:07 AM
10-23-2014 11:08 PM
by Chilehead
2 490
Cheapskate Landlord...
Mr. Mow
10-20-2014 06:33 AM
10-23-2014 05:55 PM
by biglee
13 829
Hi from SoCal
Jmoney
10-23-2014 11:29 AM
10-23-2014 12:51 PM
by Steve
1 452
Workmans compensation...
CDLAWNCARE
10-15-2014 08:05 AM
10-23-2014 12:33 PM
by Steve
5 924
Pda
stevef1201
10-18-2014 02:05 PM
10-23-2014 06:12 AM
by ringahding1
4 751
Hello, from TEXAS
sanchez5
10-17-2014 09:56 PM
10-22-2014 01:27 PM
by Steve
6 819
Organic Lawn Care...
NHray
10-17-2014 06:05 PM
10-22-2014 01:23 PM
by Steve
3 778
first year update
cmdlawncare
08-12-2014 05:41 PM
10-22-2014 07:47 AM
by ringahding1
4 1,770
What parts do you carry...
Just for Cuts
10-17-2014 09:08 AM
10-21-2014 01:36 PM
by Mr. Mow
16 1,062
Jungle to Beautiful
stevef1201
10-17-2014 09:54 AM
10-21-2014 01:26 PM
by stevef1201
11 923
Sunny Beach Tennis...
SGL1
10-19-2014 11:24 PM
10-21-2014 01:04 PM
by SGL1
4 650
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
10-20-2014 08:34 PM
by biglee
10 2,246
Look out Bob Villa -...
Mr Dave
09-30-2014 10:06 AM
10-20-2014 05:42 PM
by SGL1
7 1,747
how to fi d commercial...
mchampion319
10-19-2014 09:50 PM
10-20-2014 04:41 PM
by Steve
1 615
Hello From Tennessee
mrmann901
10-17-2014 10:02 PM
10-20-2014 04:24 PM
by Steve
1 686
questions on order to...
jack2048
10-13-2014 11:15 AM
10-20-2014 03:27 PM
by Mr. Mow
15 1,147
This sucks...
Matther777
09-18-2014 04:56 PM
10-20-2014 02:14 PM
by Steve
14 2,690
Cement mixer
KevinsLawns
10-15-2014 08:03 PM
10-20-2014 02:11 PM
by Steve
7 869
Hello ! New guy Rob here
RWorthley1
10-17-2014 04:05 PM
10-20-2014 02:09 PM
by Steve
1 722
Snow Blowing
gwilson98
10-12-2014 02:21 PM
10-17-2014 02:51 PM
by Steve
6 1,071
Spreading Weeds?
WesleySnips
07-27-2014 09:46 PM
10-17-2014 07:49 AM
by SGL1
6 1,368
Grasswhoopins.com Anyone...
GRASS WHOOPINS
06-21-2011 11:38 PM
10-16-2014 01:30 PM
by ExtremeLawncareServices
42 9,773
I Want to buy old...
ExtremeLawncareServices
10-10-2014 10:04 PM
10-15-2014 09:12 PM
by ExtremeLawncareServices
6 1,079
Do you find weed eating...
chuck2s
10-15-2014 02:10 PM
10-15-2014 02:10 PM
by chuck2s
0 798
Incorporating &...
WesleySnips
10-01-2014 09:39 PM
10-15-2014 01:37 PM
by kslawn
20 1,945
» Popular Tags
4wd aerocore apartment bid apartment lawn care estimate applying article marketing bid billy goat brushcutter blades bush charge collections subcontractor decorating deliquentaccounts ditches employee problems equipment rental estimate exmark ferris first truck foreman georgia gopherhaul gravely growing a lawn care business honda how much to charge husqvarna hydraulic installation introduction landscape services lawn lawn care lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website marketing mechanic monthly mulch mulch price new business new mower ordinance podcast reo running a business scag scag v-ride search engine optimization seo shreaded snow snow plowing starting a business start up lawn care business steep lawns steve stihl theft of services toro trailer truck new used landscape walker won't return
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 08:27 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 08:27 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy