Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Just starting your lawn care or landscaping business? > Introduce Yourself

Introduce Yourself Welcome all new forum members. Please introduce yourself and tell us about you. Tell us about your company. How did you get started? How long have you been in business? What do you do for fun? Don't be shy, say hello! It's fun and educational to interact on the forum!

Green Lawn Fertilizing


Introduce Yourself

Welcome all new forum members. Please introduce yourself and tell us about you. Tell us about your company. How did you get started? How long have you been in business? What do you do for fun? Don't be shy, say hello! It's fun and educational to interact on the forum!
Reply
 
Thread Tools Search this Thread
  #1  
Old 06-28-2012, 10:51 AM
GreenLawnFertilizing GreenLawnFertilizing is offline
Junior Member
 
Join Date: Jun 2012
Posts: 3
Rep Power: 3
GreenLawnFertilizing is on a distinguished road
Thumbs up Green Lawn Fertilizing

Hello Fellow Lawn Care Providers,

Green Lawn Fertilizing and Green Pest Solutions grateful to join a forum solely revolving around lawn care

A little about our companies. We are a lawn care and pest control company. Our lawn care company has nearly 20 years experience. We started out like some of you, very small. From the first day, until now our slogan has remained the same: Your #1 Local Lawn Care Provider. We Pride ourselves on being local through always putting the customer first-no matter what it takes, no if, and or buts. In 2011, Lawn and Landscape Magazine ranked Green Lawn Fertilizing the number 16 Lawn Care company in the nation. We are members of PLANET, LCAP, PPMA, the UGROUP and NPMA. If you're interested link exchanging please email me.

Thanks!
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 06-29-2012, 10:28 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,519
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Welcome to our forum!

Once a lawn care company gets to that size how do you find the marketing to change when compared to a start up?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 07-02-2012, 06:35 AM
GreenLawnFertilizing GreenLawnFertilizing is offline
Junior Member
 
Join Date: Jun 2012
Posts: 3
Rep Power: 3
GreenLawnFertilizing is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
Welcome to our forum!

Once a lawn care company gets to that size how do you find the marketing to change when compared to a start up?
Any type of marketing is completely ineffective unless it's tracked. We pay a heavy emphasis on tracking all marketing efforts. We do quarterly and semi-annual marketing analysis. Whether it's direct mail, driveway packets or online marketing initiatives, this allows us to see which marketing efforts are most efficient and ultimately what to do or not do for the following season.
Reply With Quote
  #4  
Old 07-02-2012, 12:44 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,519
Rep Power: 10
Steve has disabled reputation
Default

When you find a marketing method that works, do you constantly try to tweak it? Do you split an area where you try two different mailers, for instance to see which works better?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 07-03-2012, 06:36 AM
GreenLawnFertilizing GreenLawnFertilizing is offline
Junior Member
 
Join Date: Jun 2012
Posts: 3
Rep Power: 3
GreenLawnFertilizing is on a distinguished road
Default

When we find a marketing effort that pays off we'll try and optimize it even further. So yes, we always tweak. For example, we'll look at saturation points. One direct mail peice that is typically very popular may have had a really low conversion rate in a heavily targeted county. In this case, we doubt it's the peice that isn't converted. We could believe it is the saturation point of the county-We possibly may have hit this county so much over the years that we are at our optimal conversion. On the flip side, we see that same peice distributed with a low volume to another county with a very high conversion rate. So what could we do... We might go ahead and test the new county next season with higher volume to see if the level of conversion remains. We certainly split test different mailers in the same locations to find out which ones are most efficient or represent higher conversions. One mailer we've used for nearly four - five years and haven't changed it one bit because it's always higher performing compared to it's counter part in the split test.
Reply With Quote
  #6  
Old 07-03-2012, 03:13 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,519
Rep Power: 10
Steve has disabled reputation
Default

Quote:
We could believe it is the saturation point of the county-We possibly may have hit this county so much over the years that we are at our optimal conversion.
What kind of factors come into play when a potential saturation point is reached? Does it have to do with the marketing material or is it a matter of how many competitors are in an area? Or maybe even what % of the home owners in that area are your customers?

How do you know when it is a saturation point versus people not responding because of the marketing material?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
From Weeds To Green Lawn jford1995 Lawn Maintenance / Lawn Renovation 7 03-27-2012 09:31 AM
green lawn products baldor99 Starting a lawn care business. 6 03-18-2011 01:45 AM
Green Earth Lawn Care Steve's Lawn Care Show Off - Picture Post - Photo Gallery 6 04-09-2010 06:14 PM
Lawn Fertilizing Pricing FourSeasons Community Assistance 11 11-16-2007 08:45 PM
Totally Green Lawn Care Steve General Business Discussions 10 02-13-2004 09:38 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Leaf removal
madmedic8575
Today 04:14 PM
Today 04:14 PM
by madmedic8575
0 49
new to the forum
madmedic8575
Today 02:52 PM
Today 02:52 PM
by madmedic8575
0 47
hey everyone
robert8509
10-22-2014 08:16 PM
Today 02:28 PM
by biglee
6 209
raking leaves ?
robert8509
10-22-2014 09:19 PM
Today 02:23 PM
by biglee
8 266
Lawn Care business...
crieg122
Yesterday 01:23 PM
Today 01:11 PM
by Steve
4 187
My Newest Toy (B.P....
Dan Tanner
Yesterday 05:50 PM
Today 01:02 PM
by Steve
1 125
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
Today 01:00 PM
by Steve
11 892
12 Years in Business!
Chilehead
Yesterday 08:07 AM
Yesterday 11:08 PM
by Chilehead
2 145
Dealing With Gas Can...
Mr. Mow
10-21-2014 01:41 PM
Yesterday 11:06 PM
by Chilehead
9 347
Cheapskate Landlord...
Mr. Mow
10-20-2014 06:33 AM
Yesterday 05:55 PM
by biglee
13 457
Hi from SoCal
Jmoney
Yesterday 11:29 AM
Yesterday 12:51 PM
by Steve
1 113
Workmans compensation...
CDLAWNCARE
10-15-2014 08:05 AM
Yesterday 12:33 PM
by Steve
5 568
Pda
stevef1201
10-18-2014 02:05 PM
Yesterday 06:12 AM
by ringahding1
4 394
Leaf Box & Loader Set...
ringahding1
10-21-2014 06:20 AM
Yesterday 05:13 AM
by ringahding1
5 288
Hello, from TEXAS
sanchez5
10-17-2014 09:56 PM
10-22-2014 01:27 PM
by Steve
6 462
Organic Lawn Care...
NHray
10-17-2014 06:05 PM
10-22-2014 01:23 PM
by Steve
3 440
Hi Steve From West...
Mr. Mow
10-21-2014 01:59 PM
10-22-2014 01:19 PM
by Steve
1 212
Help a brother...
tbtigers03
09-28-2014 11:41 AM
10-22-2014 08:51 AM
by ringahding1
12 1,578
first year update
cmdlawncare
08-12-2014 05:41 PM
10-22-2014 07:47 AM
by ringahding1
4 1,401
What parts do you carry...
Just for Cuts
10-17-2014 09:08 AM
10-21-2014 01:36 PM
by Mr. Mow
16 709
Jungle to Beautiful
stevef1201
10-17-2014 09:54 AM
10-21-2014 01:26 PM
by stevef1201
11 565
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
10-21-2014 01:19 PM
by ExtremeLawncareServices
158 11,483
Sunny Beach Tennis...
SGL1
10-19-2014 11:24 PM
10-21-2014 01:04 PM
by SGL1
4 313
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
10-20-2014 08:34 PM
by biglee
10 1,885
Look out Bob Villa -...
Mr Dave
09-30-2014 10:06 AM
10-20-2014 05:42 PM
by SGL1
7 1,375
how to fi d commercial...
mchampion319
10-19-2014 09:50 PM
10-20-2014 04:41 PM
by Steve
1 277
Hello From Tennessee
mrmann901
10-17-2014 10:02 PM
10-20-2014 04:24 PM
by Steve
1 351
questions on order to...
jack2048
10-13-2014 11:15 AM
10-20-2014 03:27 PM
by Mr. Mow
15 802
This sucks...
Matther777
09-18-2014 04:56 PM
10-20-2014 02:14 PM
by Steve
14 2,264
Cement mixer
KevinsLawns
10-15-2014 08:03 PM
10-20-2014 02:11 PM
by Steve
7 542
Hello ! New guy Rob here
RWorthley1
10-17-2014 04:05 PM
10-20-2014 02:09 PM
by Steve
1 383
Snow Blowing
gwilson98
10-12-2014 02:21 PM
10-17-2014 02:51 PM
by Steve
6 721
Spreading Weeds?
WesleySnips
07-27-2014 09:46 PM
10-17-2014 07:49 AM
by SGL1
6 1,026
Grasswhoopins.com Anyone...
GRASS WHOOPINS
06-21-2011 11:38 PM
10-16-2014 01:30 PM
by ExtremeLawncareServices
42 9,394
I Want to buy old...
ExtremeLawncareServices
10-10-2014 10:04 PM
10-15-2014 09:12 PM
by ExtremeLawncareServices
6 746
Say Hello !!!
Steve
03-19-2007 11:18 AM
10-15-2014 06:43 PM
by NHray
1,190 340,349
Do you find weed eating...
chuck2s
10-15-2014 02:10 PM
10-15-2014 02:10 PM
by chuck2s
0 470
Incorporating &...
WesleySnips
10-01-2014 09:39 PM
10-15-2014 01:37 PM
by kslawn
20 1,569
Falling into business
stellarmowing
09-28-2014 04:35 PM
10-15-2014 05:57 AM
by ringahding1
8 1,578
Apartment Complex and...
lxarth
06-22-2011 01:10 PM
10-14-2014 06:25 PM
by jrs.landscaping
42 9,667
I LOVE hedge trimming
stevef1201
10-13-2014 09:05 AM
10-14-2014 01:06 PM
by Steve
5 603
Help with seeder...
ExtremeLawncareServices
10-09-2014 07:39 AM
10-13-2014 08:09 PM
by ExtremeLawncareServices
5 763
The Market watch
WesleySnips
10-12-2014 08:47 PM
10-13-2014 05:40 PM
by SGL1
3 606
Help pricing a large...
Bradcook21
10-07-2014 06:49 AM
10-13-2014 02:00 PM
by Steve
7 951
leaf removal
Double J LLC
10-03-2014 04:24 PM
10-13-2014 06:46 AM
by Billy Goat
19 1,606
Acerage Rake
acrajchel
04-23-2014 07:23 PM
10-12-2014 10:53 PM
by SGL1
2 920
John Deere z235 Deck
WesleySnips
09-29-2014 06:02 PM
10-12-2014 06:20 PM
by kslawn
25 1,737
Credit card contract
SGL1
10-06-2014 05:31 PM
10-12-2014 03:40 PM
by SGL1
18 1,142
Truck craft dump bed...
ExtremeLawncareServices
10-04-2014 08:41 PM
10-10-2014 11:35 AM
by Steve
7 1,049
First Time River Rock...
berryjam
10-09-2014 06:09 PM
10-10-2014 11:08 AM
by Steve
2 687
» Popular Tags
4wd apartment bid apartment lawn care estimate applying bob villa bush charge christmas commercial deliquentaccounts demonstration exmark ferris first truck georgia gopherhaul gravely hardscapes hills holiday honda how much to charge how to hydraulic labor cost landscape services lawn lawn care lawn care busines plan lawn care business book lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo lighting brass outdoor lights managing a lawn care business marketing mechanic monthly mowing mulch mulch price new business patio install podcast property management company push versus ride savannah scag scag v-ride seo shell snow plowing starting a business starting a lawn care business start up lawn care business stihl sulky toro tractor auger trailer mate pro tree truck new used landscape walker won't return wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 10:59 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 10:59 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy