Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Lawn Care, Landscaping, and Property Management Forums > General Talk

General Talk If it doesn't fit anywhere else, post it here.

old idea reinvented


General Talk

If it doesn't fit anywhere else, post it here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 06-08-2012, 07:02 PM
tmla89 tmla89 is offline
Junior Member
 
Join Date: Jun 2012
Location: west monroe La
Posts: 5
Rep Power: 4
tmla89 is on a distinguished road
Default old idea reinvented

Hi guys got a lil idea i've come up with to gain new customers with hope's of receiving some feedback on how you think it may work. This idea stems from buying other company's out with a twist. Ive extened an offer to almost every person I know to tell ther family, freinds, coworkers and any one they here speaking about lawn care service or even if there not about my business. The people ive extended this offer simply tells them my number and that I do quality lawn care nothing else. If the person calls and I pick the yard up as a regualr cut I will pay my person 1month's of mowing for this said property. I think by offering this payment I could realy get a lot of people talking to aunts, uncles gradmaw's, etc about my business and passing on my name. what do you guys think about this?
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 06-08-2012, 07:48 PM
JeffK26
Guest
 
Posts: n/a
Default

Lawn care business tipsLawn Care Business Book
It's not that new of an idea. I give $20 gift cards for referrals. Most of my accounts are above $36 a cut. The only difference is, instead of a small gift card that isn't even the price of one mow, you're giving a whole month's salary away.
Reply With Quote
  #3  
Old 06-08-2012, 08:45 PM
tmla89 tmla89 is offline
Junior Member
 
Join Date: Jun 2012
Location: west monroe La
Posts: 5
Rep Power: 4
tmla89 is on a distinguished road
Default

ya I thought some people may have tried the idea. I've bought two other business's out this year and the going rate seems to be 1 month's cut. I have found by offering this payment people have been looking at this like an actual part time job ive given them lots of cards and brocheurs. Im looking at this as any other sales job. one month is a small amount to me comsidering I feel a large majority of the customers I will be to keep for the long term. thanks for youre input
Reply With Quote
  #4  
Old 06-08-2012, 08:50 PM
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 74
Posts: 4,475
Rep Power: 0
CHEESE2009 is on a distinguished road
Default

After a month, the client fires you lololol
Reply With Quote
  #5  
Old 06-08-2012, 11:13 PM
Grass Doctor Grass Doctor is offline
Senior Member
 
Join Date: Apr 2012
Location: san antonio tx
Posts: 407
Rep Power: 4
Grass Doctor is on a distinguished road
Default if u like gambleling

i believe this is a good marketing technique, but risky, this will only work whit ur very establish clientele (the ones, that have being whit you for over a year, those that need you and like you, you know who they are, those are the ones that deserved incentives like this, just because they deserved i will do that if i was a little bigger but i am a small operation i cant afford to give away an entire month of lawn service,if u are big buddy and can afford it go ahead, other wise u can screw your self, like cheese said what if they fire u next month
Reply With Quote
  #6  
Old 06-09-2012, 10:31 AM
dpld dpld is offline
new member
 
Join Date: Jan 2012
Location: nj
Posts: 885
Rep Power: 0
dpld is on a distinguished road
Default

it sounds like double the work for half the money and if you had a big push in business as a result it might get costly and become very unprofitable.

what happens if you got 25 new lawns to mow from it?
you would have 50 lawns to cut and they might be scattered around the county.

sometimes people get lucky but the lawn business is a marathon to get clients and not a horse race.
if you trully want to do it and are prepared to make the sacrifice you have to be able to wait it out.

just do great quality work and make no comprimise to quality and in a few years you will have what you want.

outside of landscape construction the prices in this industry have been stagnant for the last 30 years and the typical prices out there are equivilant to sale prices.
good quality reliable service is the only way to seperate yourself from the competitors.

unless you want to gather clients by doing 30.00 lawns for 20.00 which equades to about a 31% discount on a already low profit margin price that will cause you more grief then it will save you.

when i started out if i had to worked a couple jobs on the side and i waited it out and advertised like eveyone else did and did my target marketing but i did not get involved in gimmicks.

now i have a excellent large client base with relationships built on trust and quality and when they want something done they just say do it and know that i am gonna get it done right and not rip them off.
i don't even have to give them a quote most of the time.
Reply With Quote
  #7  
Old 06-09-2012, 11:01 AM
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 74
Posts: 4,475
Rep Power: 0
CHEESE2009 is on a distinguished road
Default

What you can do;

Raise your price so that you are 'expensive', then offer a discount. Win-Win.


-TRUTH-

The problem with offering things for free, is that clients will always come to expect it from you, and will be very disappointed if you aren't going to continue giving them deals. Some clients will become so upset about the situation that they will hire a competitor - because they take it personal when you will no longer 'go out of your way' for them. Regardless if the competitor is cheaper, the pathetic client just wants to reestablish his/her pride.

If you do something for free, expect to have the burden of telling the client "I can't off you this deal anymore" in the future.... it's an awkward situation and it should be avoided.

ALSO, clients don't deserve anything, and they honestly don't give a crap about your generosity. They only care about how much they can get out of you for free, and will turn on you once you can no longer do free work for them.

The more you grow, the less time you have to spare on 'favors, etc' - clients do NOT understand this. They think "he used to do this and that, now he doesn't - screw him!".

-

I have done 'free fall cleanup' promotions for two years. Honestly, I did get a lot of clients, but this year I refused/lost a lot of them because they were headache clients, or they expected another freebie.

Lesson Learned: I now take my sweet time when it comes to getting new clients, I've never been more picky in my entire life. I target properties that I WANT while declining service for 20 callers per month, because their lawns just aren't good enough for me. I have a very high standard, and I'm very satisfied with the way things have become.

Getting clients is slower, but the clients I do take on make my operation very smooth. Plus, I usually always have that 70% recurring clientele every year, so things aren't too difficult.

NEVER RUSH, NEVER BECOME DESPERATE. The amount of clients you have does not equal success. Take your time, do quality work, and target the properties that YOU want;
no hills, no obstacles, can fit tractor in backyard, close to other clients...

Last edited by CHEESE2009; 06-09-2012 at 11:13 AM.
Reply With Quote
  #8  
Old 06-11-2012, 01:11 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,466
Rep Power: 10
Steve has disabled reputation
Default

Quote:
I have found by offering this payment people have been looking at this like an actual part time job ive given them lots of cards and brocheurs.
What would be your plan as far as making payment? When would it be made? Would the customer have to sign an annual contract? Have you figured how long the customer would have to stick with you in order for this to make economic sense?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
An idea CHEESE2009 Community Assistance 3 10-26-2011 05:50 PM
Idea B7 Enterprise Promote your products or services 1 02-10-2009 07:06 PM
an idea Lukacs Property Maintenance Lawn Care Marketing & Post your marketing material for review! 3 11-05-2008 02:36 PM
Reel Push mower Lawn care... good idea, bad idea alehandros_lilbreaker Lawn Maintenance / Lawn Renovation 17 04-19-2008 04:58 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Pricing issue
Mr. Mow
Today 06:15 AM
Today 06:15 AM
by Mr. Mow
0 12
Is it too late to do...
markty
06-16-2015 05:28 PM
Today 06:07 AM
by wolfpacker53
7 2,080
Should I buy this Exmark...
googus
07-03-2015 09:22 AM
Today 04:22 AM
by googus
5 164
how to make customers...
Bradcook21
05-27-2015 05:04 PM
Yesterday 06:30 PM
by Mattw
8 2,379
Hi everyone
Mattw
Yesterday 05:59 PM
Yesterday 05:59 PM
by Mattw
0 32
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
Yesterday 04:38 PM
by GreenWorx
11 3,259
4th of July parade...
Steve
Yesterday 10:35 AM
Yesterday 10:35 AM
by Steve
0 27
Unemployment rates drop,...
Steve
07-02-2015 12:40 PM
Yesterday 10:30 AM
by Steve
4 174
I dont know what to do...
Bradcook21
06-21-2015 08:49 AM
Yesterday 10:19 AM
by Steve
13 2,275
Just about mid year, how...
GreenWorx
06-24-2015 07:05 PM
Yesterday 10:14 AM
by Steve
7 1,986
another newish job for me
holymoly
06-07-2015 08:34 AM
07-03-2015 02:06 PM
by American L&T
9 2,181
Before & After tree...
COREtreeservice
07-01-2015 09:20 PM
07-01-2015 09:20 PM
by COREtreeservice
0 119
Dogs
Mr. Mow
06-29-2015 02:37 PM
07-01-2015 11:28 AM
by Steve
6 1,950
Ready to learn and get...
Koley Lawn & Landscape
06-28-2015 05:16 AM
07-01-2015 11:26 AM
by Steve
8 1,928
Three Stripe Land Care...
hammr04
06-30-2015 07:19 PM
07-01-2015 11:24 AM
by Steve
1 113
Country Life Lawn Care
darleneh
06-29-2015 11:24 AM
06-30-2015 01:25 PM
by Steve
3 1,776
Rubber mulch...
avetslawncare
06-24-2015 09:28 PM
06-29-2015 09:23 PM
by Chilehead
6 1,934
Marketing ideas
xandrew245x
04-29-2014 06:35 AM
06-25-2015 07:11 PM
by GreenWorx
34 5,818
Never ending sod jobs
avetslawncare
06-05-2015 09:46 PM
06-25-2015 11:42 AM
by Steve
11 2,425
Weed and Feed Service...
mike94740
06-23-2015 05:50 PM
06-24-2015 09:56 PM
by avetslawncare
2 1,833
Trimming hedges / trees,...
Hard-Body lawn & garden
06-23-2015 07:08 PM
06-24-2015 09:59 AM
by Steve
1 1,836
Hi Everyone from Arkansas
KellyMarie
06-04-2015 04:16 PM
06-23-2015 01:34 PM
by KellyMarie
4 2,113
problems with a customer...
LawnCareMan280
06-16-2015 10:26 PM
06-22-2015 11:11 AM
by Steve
6 2,152
Please review this FREE...
markty
06-21-2015 07:42 AM
06-22-2015 11:00 AM
by Steve
1 1,857
A good commercial bid...
burtle
06-20-2015 09:09 PM
06-22-2015 10:56 AM
by Steve
1 1,930
What would you do with...
holymoly
06-20-2015 06:48 PM
06-22-2015 10:48 AM
by Steve
1 1,889
New Member just joined...
vgoleco@hotmail.com
06-19-2015 03:49 PM
06-22-2015 10:42 AM
by Steve
2 1,874
Credit Cards - What's in...
Shark1611
06-16-2015 03:04 PM
06-21-2015 07:24 PM
by Chilehead
4 1,991
Blade usage
Wolf4dk
06-16-2015 12:18 AM
06-21-2015 05:35 PM
by kslawn
4 1,997
Hello, I am new to the...
adamslawnservices
06-17-2015 08:06 PM
06-19-2015 10:28 AM
by Steve
3 1,913
First commercial bid
SGL1
06-12-2015 08:57 PM
06-18-2015 05:04 PM
by SGL1
9 2,385
Needing a website built
burtle
06-17-2015 09:02 AM
06-18-2015 11:02 AM
by Steve
7 2,071
I have been rude and...
biglee
06-15-2015 10:11 PM
06-18-2015 10:46 AM
by Steve
10 2,150
Customer keeps adding...
Mr. Mow
06-13-2015 06:22 AM
06-16-2015 10:23 AM
by Steve
11 2,415
Pass discounts onto...
burnell76
06-03-2015 06:33 PM
06-16-2015 10:02 AM
by burnell76
3 2,079
burned grass only where...
nhauto
06-15-2015 05:28 PM
06-16-2015 09:45 AM
by Steve
2 1,947
Half year mark review.
Steve
06-02-2015 11:24 AM
06-15-2015 01:04 PM
by Steve
18 2,711
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
06-15-2015 01:01 PM
by Steve
86 9,787
New Member
Bruce Fehr
06-05-2015 07:13 PM
06-15-2015 12:53 PM
by Steve
6 2,090
New to the business,...
CarefreeMowing
06-12-2015 02:36 PM
06-15-2015 12:50 PM
by Steve
1 1,976
Beginner Mistakes:...
Steve
01-31-2007 11:45 AM
06-13-2015 08:48 AM
by holymoly
45 12,117
New to the forum, new to...
CarefreeMowing
06-11-2015 12:35 PM
06-12-2015 10:44 AM
by Steve
2 1,881
problems with a customer
LawnCareMan280
05-19-2015 06:28 PM
06-11-2015 10:50 PM
by stallman419
8 2,446
Website Review
Outdoordesignsknox
06-08-2015 08:44 PM
06-11-2015 09:48 PM
by Just for Cuts
13 2,342
Anyone need help? I have...
biglee
05-06-2015 12:22 PM
06-10-2015 01:45 PM
by holymoly
15 3,041
Hello from the GREAT...
gbfarmsllc
06-09-2015 11:10 AM
06-10-2015 01:29 PM
by Sprinkler Buddy
2 1,951
Hey guys and gals, I'm...
Joeyhall
06-03-2015 03:54 PM
06-08-2015 02:15 PM
by chris2500hd
8 2,204
Mowing Bermuda...
Mr. Mow
06-02-2015 12:45 PM
06-08-2015 12:45 PM
by Steve
12 2,372
Hey Guys
PrattLandscaping
06-07-2015 06:37 PM
06-08-2015 12:23 PM
by Steve
2 1,972
Share your stolen...
SGL1
05-27-2015 09:05 PM
06-08-2015 11:54 AM
by Steve
25 2,929
» Popular Tags
ad landscaping advertising aerocore apartment complex bark billy goat brushcutter blowout bob villa bush collections commercial curb appeal services demonstration design door hangers edging employee problems equipment dealer equipment rental foreman free advertising google growing a lawn care business hardscapes hills husqvarna increase customers jobs landscape landscape services landscaping landscaping training lawn aeration lawn care lawn mowing marketing marketing secrets more customers business mr dave mulch new business ordinance past due patio install per hour charge per hour service pricing profit on employee push versus ride scag scripts secrets to landscaping sell the vision seo shell shreaded small engine repair sq ft steep lawns swzt trailer trailer mate pro tree tree pics trimmer rack up sell employee web design website website design www.greenturion.co.za
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 07:35 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 07:35 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy