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Thread: Now What?
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Old 07-21-2011, 10:57 PM
Hedgemaster Hedgemaster is offline
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I started this season and I have had a lot of success using Craigslist.
One thing that sets me apart for 99% of the other ads is that I use an image rather than just a line ad with text only. I'm also fortunate in that I'm a graphic designer and was able to create my own ad to place on Craigslist - an ad that I've gotten many positive comments on from people who are now my regular clients.

I also picked up a few clients by hanging an ad at a local grocery store, and I've had some inquiries through my website. (which isn't complete, but I have my contact info and basic info available)

Strive to present yourself as a professional. In your advertising, your appearance, your attitude, in everything you do... people notice - and they talk.
I just picked up two more clients because the outfit that was servicing them was overcharging them as well as conducting themselves in an unprofessional manner while on the job. (foul language and overall bad attitude) "I watch how hard you work over there - you do good work" was what I was told by one of my new clients. People notice.

ALWAYS have business cards on you. Give them to anyone and everyone you speak to. TALK to people. At a minimum, say "hello" to every person you see while you are out working. There are people who WANT to ask you questions, but may not want to disturb you while you are working - give them the opportunity by chatting with them. You WILL pick up work this way.

Going door to door may or may not be effective. It worked OK for me, but I was just starting out and had nothing better to do. I don't have time for that kind of thing these days. Also, you may need a permit to solicit door to door - every municipality has their own rules.

Best of luck to you!
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Read more about these lawn care business marketing categories.
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GopherHaul, Podcast
How to Estimate - Services To Offer:
Aeration, Apartment / Condo, bed edging, Color Change Plantings, Dethatching, Edging, Fall Leaf Cleanups, Foreclosed Homes, Gutter Cleaning, Hardscaping, Hedge Trimming, Home Safety Inspection, Irrigation, Landscape Project, Lawn Mower Repair, Mowing, Mulch Jobs, Outdoor decoration, Parking Lot Cleanups, Pet Waste Removal, Pressure Washing, Property Management, Snow plowing, Stump Grinding, Tree Removal
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Buying customers, Commercial Customers, Customer Retention, How to get, Residential Customers
Lawn Care Employees:
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lawn care equipment:
bed edger, Lawn Care Truck, Leaf Sweeper, Mower, New Arrival, Trailer, UltraVac
Lawn Care Marketing:
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Seasonal Promotion Ideas:
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Software:
Estimation Software, Landscaper Software, Landscaping Business Software, Landscaping Estimate Software, Landscaping Software, Lawn Care Business Software, Lawn Care Estimating Software, Lawn Care Software, Mowing Software
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