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Thread: Rate of return
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Old 12-23-2006, 08:10 PM
Mow Right
Posts: n/a

Lawn care business tipsLawn Care Business Book
Originally Posted by [b
Quote[/b] (grounded @ Dec. 23 2006,7:08)]Flyer campaign

Suppose you hand deliver 5000 flyers.
What is the realistic rate of calls that can be expected?

1% - 3%?
Less than 1%?
I would like to hear from all that have real numbers and suggestions
Everything vary's so much.. one guy will tell you 1 to 50, while the next guy will tell you 1 to 1000.

It depends on your target market and how professional you and your flyers.

When I got my start, me and a friend walked around with passing out business cards, it actually seemed to work out better to put a business card on somebody's door than a flyer.

We probably didn't even get 1 to 100 (1%) with flyers.

I am going to try inserts this spring, I can get 1000 printed and inserted for 62.10 or something like that.. only one color though..

I really think it depends on what time of day you go out also, a nice day on a saturday afternoon always seemed to work best for us.

As for your anwser, expect anywhere between .1% to 3% (big range I know)

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