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Old 01-24-2013, 09:06 PM
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Quote:
Originally Posted by willshome View Post
One thing I have learned is only market to people needing your service.
Are you using Google adword? I just Googled (sprinkler heads) (sprinkler parts) and you did not come up but, found you on amazon & ebay
I tried adword and quickly realized I can't compete with the big boys on the main key words. Not to mention, the many bot clicks that would quickly eat up my budget.


The bench where my ad will be is surrounded by subdivisions that all have sprinkler system. I have learned it's homeowners ordering my product so I think I'll be hitting my target. Time will tell.

I think one would find my site naturally by keywords like: sprinkler donuts, lawn sprinkler protection, lawn sprinkler head guards, etc... I'm on Amazon and Ebay simply to help get my product known, basically paying for advertising only when they make a sale. I like it, much cheaper to pay them than cpc.

My biggest struggle is most folks outside of FL haven't heard of these types of products and therefore don't search for them. Those in FL just walk into any hardware store and pick from between the 2-3 like products they carry, homeowners typically don't shop online for irrigation products here in FL.

It all takes a lot of time but I'm gaining ground every year. Very much looking forward to the coming season. That's another thing, it being a seasonal product for much of the USA. The odds have been and are against me but I'm persistent when I decide to do something. lol
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Read more about these lawn care business marketing categories.
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GopherHaul, Podcast
How to Estimate - Services To Offer:
Aeration, Apartment / Condo, bed edging, Color Change Plantings, Dethatching, Edging, Fall Leaf Cleanups, Foreclosed Homes, Gutter Cleaning, Hardscaping, Hedge Trimming, Home Safety Inspection, Irrigation, Landscape Project, Lawn Mower Repair, Mowing, Mulch Jobs, Outdoor decoration, Parking Lot Cleanups, Pet Waste Removal, Pressure Washing, Property Management, Snow plowing, Stump Grinding, Tree Removal
How to Estimate Jobs:
Lawn Care Business:
Barter, Bikini Lawn Care, Business Failure, Business loan, Business Plan, Debt, Debt Collection, Estimate or Proposal Form, Franchise, Fuel surcharge, How to sell, Insurance, Job Tracking, Lawn Care Contract, Lawn Care Customer Survey, Lawn Care Uniform, Lawn Care Videos, Operational Costs, Overhead Costs, Prepay, Pricing, Start up, Tiger Time Lawn Care,
Lawn Care Business Books:
Lawn Care Customers:
Buying customers, Commercial Customers, Customer Retention, How to get, Residential Customers
Lawn Care Employees:
1 Man Lawn Crew, Bonus Pay, training, Your First Employee
lawn care equipment:
bed edger, Lawn Care Truck, Leaf Sweeper, Mower, New Arrival, Trailer, UltraVac
Lawn Care Marketing:
Billboard, Brochure, Business Card, Community Projects To Promote Your Business, Coupons, Cross Promotion / Synergy, Direct Mail, Door hanger, door to door, Free Giveaway Contest, Free Lawn Care Flyer Template, Gift or Discount Cards, home show, Internet, Lawn Care Business Sales Letter, Lawn Care Logo, Lawn Care Marketing, Lawn Care Truck & Trailer Signs, Lawn Care Website, Lawn Signs, Magazine Ad, Magnets, Mailing list, Marketing on Craigslist.com, Newspaper Ads, Parade, Postcards, publicity stunt, Referrals, Review My Lawn Care Marketing Material, t-shirt, Welcoming Kit, Word Of Mouth
Seasonal Promotion Ideas:
4th of July, Armed Forces Day, Christmas, Election Day, Fall, Halloween, Memorial Day, Spring, Summer, Valentine's Day, Veteran's Day, Winter:
Software:
Estimation Software, Landscaper Software, Landscaping Business Software, Landscaping Estimate Software, Landscaping Software, Lawn Care Business Software, Lawn Care Estimating Software, Lawn Care Software, Mowing Software
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