Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum

» Welcome to the Gopher Lawn Care Business Forum
View Single Post
Old 07-24-2012, 10:44 AM
dpld dpld is offline
new member
Join Date: Jan 2012
Location: nj
Posts: 885
Rep Power: 0
dpld is on a distinguished road

Originally Posted by hansenslawncare View Post
Not everyone throws away every piece of "junk mail."

Knowing that...mailing services know that the standard in the biz is a 98 percent fail rate...2 percent win rate.

But that's okay. because almost always that 2 percent will more than pay for the cost of the mailers in that first year...and every year you keep those customers from that 2 percent, you are no longer advertising to them...

So I say go for it. I'm planning on doing 5-10K postcards this year.

Sometimes you have to stretch your mind into the realm of the possible! Success rarely comes to those who play it safe...

stretching into the realm of the possible would be to create your own mailing list of top tier homes that actually use these services and have your own mailers made up in multiple styles and mail them your self at the bulk postage rate.

mass mailers are a waste of time and just send out mailers to every address in every town you pay for.
how many die hard do it yourselfers get your mailer? how many competitors get your mailer? i get dozens a week sent to me of my competitors mailers and not only is his mailer getting sent to a mailbox he would never get any business from he is also showing his competition what his specials are.

with mailings it is all about quality not quantity, you sent better quality and larger size mailers on top quality card stock targeted to high end homes from a list you created rather then basic cheap run of the mill mailers to the masses.
Reply With Quote
» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Never been happier
Mr. Mow
11-28-2015 08:39 AM
Today 07:24 AM
by Chilehead
4 137
Old Business New Owner
06-17-2014 09:57 PM
Yesterday 08:38 PM
by taylorgreen325
17 4,537
Buying a business
11-01-2015 12:50 PM
Yesterday 08:04 PM
by taylorgreen325
16 2,347
02-17-2015 05:25 PM
Yesterday 04:35 PM
by SC93
12 1,214
Gutter cleaning
05-31-2015 04:16 PM
Yesterday 03:17 PM
by Steve
10 1,245
Anti-Ice or De-Icing...
11-27-2015 11:04 PM
Yesterday 03:09 PM
by Steve
1 96
Hi, new member looking...
11-24-2015 06:03 PM
Yesterday 02:57 PM
by Steve
3 249
Don't pick up those...
11-11-2015 08:04 AM
11-29-2015 02:06 AM
by Jeff B
4 878
Looking for new host
Just for Cuts
11-26-2015 07:58 AM
11-28-2015 08:43 PM
by RonSonlawncare
8 283
ATV Plowing and Services...
11-24-2015 07:55 PM
11-27-2015 02:06 PM
by Steve
4 276
Help a Brother Out -...
01-23-2012 05:19 PM
11-23-2015 05:25 PM
by Steve
90 31,895
Charging customers for...
Hard-Body lawn & garden
04-14-2015 08:34 AM
11-17-2015 11:43 AM
by Steve
20 2,033
First house clean up,...
11-04-2015 06:28 PM
11-14-2015 06:12 AM
by Brian3137
12 1,102
Leaf removal
11-09-2015 01:17 PM
11-13-2015 08:13 PM
by Bradcook21
8 1,022
Any feedback on Toro...
Ian Lovejoy
11-12-2015 08:46 AM
11-12-2015 02:59 PM
by Steve
1 590
buying existing company
11-11-2015 10:51 AM
11-11-2015 06:49 PM
by Steve
1 790
Snow Plowing /...
11-06-2015 06:28 AM
11-11-2015 09:15 AM
by kslawn
8 1,072
Has anyone created an...
11-11-2015 07:52 AM
11-11-2015 07:52 AM
by mark123
0 722
Rocky Newbe
11-06-2015 06:09 AM
11-09-2015 06:14 PM
by Steve
3 883
Say Hello !!!
03-19-2007 12:18 PM
11-09-2015 06:01 PM
by Steve
1,239 424,065
Scored 2 Freebies Tonight
08-07-2009 04:14 AM
11-09-2015 05:52 PM
by Steve
16 6,373
Customers dodging the...
11-06-2015 06:22 AM
11-08-2015 05:36 PM
by Chilehead
4 902
Starting a mowing...
10-23-2015 06:55 PM
11-05-2015 12:47 AM
by Steve
9 4,281
Property Pricing
01-19-2015 02:46 PM
11-04-2015 06:35 PM
by Brian3137
6 2,147
What am I looking at...
09-14-2015 04:51 PM
11-02-2015 05:53 PM
by Steve
31 5,688
starting organic...
10-04-2015 01:22 PM
11-02-2015 05:46 PM
by Steve
4 4,250
Mister Joe in...
Mister Joe
10-30-2015 08:40 PM
11-02-2015 05:43 PM
by Steve
6 2,046
Three Year In -...
Ian Lovejoy
10-26-2015 11:21 AM
11-02-2015 05:41 PM
by Steve
9 4,278
Mowing golf course
10-31-2015 07:11 PM
11-02-2015 05:03 PM
by SC93
10 2,158
Read more about these lawn care business marketing categories.
General Business:
GopherHaul, Podcast
How to Estimate - Services To Offer:
Aeration, Apartment / Condo, bed edging, Color Change Plantings, Dethatching, Edging, Fall Leaf Cleanups, Foreclosed Homes, Gutter Cleaning, Hardscaping, Hedge Trimming, Home Safety Inspection, Irrigation, Landscape Project, Lawn Mower Repair, Mowing, Mulch Jobs, Outdoor decoration, Parking Lot Cleanups, Pet Waste Removal, Pressure Washing, Property Management, Snow plowing, Stump Grinding, Tree Removal
How to Estimate Jobs:
Lawn Care Business:
Barter, Bikini Lawn Care, Business Failure, Business loan, Business Plan, Debt, Debt Collection, Estimate or Proposal Form, Franchise, Fuel surcharge, How to sell, Insurance, Job Tracking, Lawn Care Contract, Lawn Care Customer Survey, Lawn Care Uniform, Lawn Care Videos, Operational Costs, Overhead Costs, Prepay, Pricing, Start up, Tiger Time Lawn Care,
Lawn Care Business Books:
Lawn Care Customers:
Buying customers, Commercial Customers, Customer Retention, How to get, Residential Customers
Lawn Care Employees:
1 Man Lawn Crew, Bonus Pay, training, Your First Employee
lawn care equipment:
bed edger, Lawn Care Truck, Leaf Sweeper, Mower, New Arrival, Trailer, UltraVac
Lawn Care Marketing:
Billboard, Brochure, Business Card, Community Projects To Promote Your Business, Coupons, Cross Promotion / Synergy, Direct Mail, Door hanger, door to door, Free Giveaway Contest, Free Lawn Care Flyer Template, Gift or Discount Cards, home show, Internet, Lawn Care Business Sales Letter, Lawn Care Logo, Lawn Care Marketing, Lawn Care Truck & Trailer Signs, Lawn Care Website, Lawn Signs, Magazine Ad, Magnets, Mailing list, Marketing on, Newspaper Ads, Parade, Postcards, publicity stunt, Referrals, Review My Lawn Care Marketing Material, t-shirt, Welcoming Kit, Word Of Mouth
Seasonal Promotion Ideas:
4th of July, Armed Forces Day, Christmas, Election Day, Fall, Halloween, Memorial Day, Spring, Summer, Valentine's Day, Veteran's Day, Winter:
Estimation Software, Landscaper Software, Landscaping Business Software, Landscaping Estimate Software, Landscaping Software, Lawn Care Business Software, Lawn Care Estimating Software, Lawn Care Software, Mowing Software
Search Engine Optimization
» Lawn Care Business Discussion Categories
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 02:28 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 02:28 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy