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Search: Posts Made By: BLC7
Forum: General Talk 07-26-2014, 04:39 PM
Replies: 7
Views: 378
Posted By BLC7
I've noticed that this time of year brings in the...

I've noticed that this time of year brings in the 2nd wave of calls around here.

I'd suggest craigslist as quick and easy.

Create an account, and post 3-6 new ads per day for a solid 7 days. After...
Forum: General Talk 07-26-2014, 04:29 PM
Replies: 4
Views: 194
Posted By BLC7
Nah.. sounds like you did the right thing,...

Nah.. sounds like you did the right thing, especially if you were beginning to become annoyed. You'll be glad you cut her loose.

I run by the rule "If I don't enjoy it, you're done".


Had a new...
Forum: Lawn Maintenance / Lawn Renovation 04-02-2014, 08:42 AM
Replies: 6
Views: 517
Posted By BLC7
Make sure to get One Calls in to the local...

Make sure to get One Calls in to the local power/phone companies to mark their lines before you start. Telephone lines are not buried very deep at all, and the cost of cutting them is in the $1000+...
Forum: General Talk 02-19-2014, 11:38 PM
Replies: 18
Views: 1,545
Posted By BLC7
That's awesome somrak. Where did you get the...

That's awesome somrak. Where did you get the flyers printed? Just regular paper? Size?

That's a really nice flyer...

How long did it take to pass them all out?
Forum: Lawn Maintenance / Lawn Renovation 02-18-2014, 06:49 PM
Replies: 12
Views: 1,346
Posted By BLC7
Pretty easy fix if it's just in one spot... you...

Pretty easy fix if it's just in one spot... you cut out the broken area and splice it back together... but by the look of that yard, the whole thing may need to be replaced.

That or put in a valve...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-18-2014, 02:50 PM
Replies: 12
Views: 1,646
Posted By BLC7
I can definitely agree with that. However, I...

I can definitely agree with that. However, I believe the response rate may be higher without the "annual contract" text on the postcard, but the quality of responses may be lower.

So, not really...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-18-2014, 12:08 PM
Replies: 11
Views: 1,176
Posted By BLC7
Steve, it's a lot cheaper than doing targeted...

Steve, it's a lot cheaper than doing targeted direct mail. While there will be folks who get the mailer who are not potential customers, that's part of EDDM. However, you can blanket a whole...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-17-2014, 03:57 PM
Replies: 11
Views: 1,176
Posted By BLC7
I believe it's every mail box on the route,...

I believe it's every mail box on the route, however you can choose Residential Only, Commercial Only, or Both.
Forum: Lawn Care Marketing & Post your marketing material for review! 02-17-2014, 03:33 PM
Replies: 12
Views: 1,646
Posted By BLC7
EDDM - Direct Response Offer

Hey Guys,

Attached is a postcard I'm thinking about using for EDDM (UPS direct mail).

The offer is "Free Mowing". With the idea that if they sign a year contract the first cut is on me.

What...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-17-2014, 12:20 PM
Replies: 11
Views: 1,176
Posted By BLC7
How many mailers are you going to send out on...

How many mailers are you going to send out on your first run?
Forum: Lawn Maintenance / Lawn Renovation 02-15-2014, 11:17 PM
Replies: 12
Views: 1,346
Posted By BLC7
Looks like a water leak to me. Ask them what...

Looks like a water leak to me. Ask them what their monthly water usage is. And if they don't know, ask them to look at their bill. It tells the monthly usage there. Depending on the size of the...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-14-2014, 10:03 AM
Replies: 10
Views: 1,069
Posted By BLC7
Didn't mean to come off as "attacking". Those...

Didn't mean to come off as "attacking". Those salesmen are sneaky.

Make sure you set the geographic targeting to a specific radius around the center of your service area. It will help mitigate the...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-13-2014, 06:23 PM
Replies: 11
Views: 1,176
Posted By BLC7
Cool deal.. I was looking at EDDM today. Have...

Cool deal..

I was looking at EDDM today. Have you ever used it? And if so how did it do for you?

#Mailers vs. Response?

What size have you used in the past, and what size are you using this year?
Forum: Truck & Trailer Sign Design, silk screened apparel & uniform discussion 02-13-2014, 11:08 AM
Replies: 14
Views: 1,333
Posted By BLC7
that looks great!! what's the website? I...

that looks great!!

what's the website? I couldn't find rolling billboard?
Forum: Lawn Care Marketing & Post your marketing material for review! 02-13-2014, 10:51 AM
Replies: 10
Views: 1,069
Posted By BLC7
Hey Rooster, What's the name of the company...

Hey Rooster,

What's the name of the company that you're going to be working with?
Forum: Lawn Care Marketing & Post your marketing material for review! 02-13-2014, 10:48 AM
Replies: 10
Views: 1,069
Posted By BLC7
I agree with Just for Cuts... If they're...

I agree with Just for Cuts...

If they're claiming 10-15cent clicks, they're probably using the content network... which is nothing more than your ad showing on websites within someone's content....
Forum: Search Engine Optimization and Website Design Discussions. 02-12-2014, 11:20 PM
Replies: 9
Views: 1,508
Posted By BLC7
Yes its highly effective if set up properly....

Yes its highly effective if set up properly. Bidding for a broad term like "lawn service" without any parameters will serve your ad nationwide and is a waste of money.

You either need to attach the...
Forum: Search Engine Optimization and Website Design Discussions. 02-12-2014, 11:16 PM
Replies: 9
Views: 1,508
Posted By BLC7
If you use broad match nationwide that will...

If you use broad match nationwide that will happen. However you can target a specific radius around your central location. Anyone outside this radius will not see your ad.
Forum: Lawn Care Marketing & Post your marketing material for review! 02-12-2014, 09:14 PM
Replies: 10
Views: 1,069
Posted By BLC7
What are they charging you? I would make sure you...

What are they charging you? I would make sure you have control of everything. Some ppc companies will gouge you big time.

The ideal situation is that you pay someone to set up the campaign under...
Forum: Search Engine Optimization and Website Design Discussions. 02-10-2014, 04:02 PM
Replies: 9
Views: 1,508
Posted By BLC7
Hey Cheese, You should take advantage of the...

Hey Cheese,

You should take advantage of the adwords spend.. $200 will go a long way... Just put your daily budget at $20-40 and keep an eye on it after day 3... when you get close to the $200...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-10-2014, 03:54 PM
Replies: 9
Views: 1,057
Posted By BLC7
If you don't pay them, then you owe no taxes...

If you don't pay them, then you owe no taxes :D

Personally, I wouldn't worry about it. I'd just get 1 permit/business license, copy it and give it to the folks who are going to hand them out.

It's...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-10-2014, 03:47 PM
Replies: 10
Views: 1,086
Posted By BLC7
This is a great idea... You can track the...

This is a great idea...

You can track the response 1 of 2 ways:

1) google voice (free, but you'll need 2 gmail accounts & 2 phone #s)

If you go with google voice, you can check the call logs by...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-09-2014, 02:21 PM
Replies: 10
Views: 1,086
Posted By BLC7
that's a pain point within itself & perfect: -...

that's a pain point within itself & perfect:


- Never have HOA knock on your door about your lawn again
- Guaranteed weed free all season
- Need Greener Grass? No More guessing. We got you...
Forum: Lawn Care Marketing & Post your marketing material for review! 02-08-2014, 10:44 PM
Replies: 10
Views: 1,086
Posted By BLC7
Bluntly, unless you're targeting $1/2 MM+ homes,...

Bluntly, unless you're targeting $1/2 MM+ homes, no one cares about being the envy of the neighborhood....

What they care about is the pain it is to

Get out the house an mow every week
Get out the...
Forum: General Talk 04-13-2013, 11:49 AM
Replies: 29
Views: 5,831
Posted By BLC7
You're in this business to make money. He agreed...

You're in this business to make money. He agreed on your price before you started. It doesn't matter how long it takes, and tell them that.

I just paid a tree removal business $200 bucks to cut up...
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Read more about these lawn care business marketing categories.
General Business:
GopherHaul, Podcast
How to Estimate - Services To Offer:
Aeration, Apartment / Condo, bed edging, Color Change Plantings, Dethatching, Edging, Fall Leaf Cleanups, Foreclosed Homes, Gutter Cleaning, Hardscaping, Hedge Trimming, Home Safety Inspection, Irrigation, Landscape Project, Lawn Mower Repair, Mowing, Mulch Jobs, Outdoor decoration, Parking Lot Cleanups, Pet Waste Removal, Pressure Washing, Property Management, Snow plowing, Stump Grinding, Tree Removal
How to Estimate Jobs:
Lawn Care Business:
Barter, Bikini Lawn Care, Business Failure, Business loan, Business Plan, Debt, Debt Collection, Estimate or Proposal Form, Franchise, Fuel surcharge, How to sell, Insurance, Job Tracking, Lawn Care Contract, Lawn Care Customer Survey, Lawn Care Uniform, Lawn Care Videos, Operational Costs, Overhead Costs, Prepay, Pricing, Start up, Tiger Time Lawn Care,
Lawn Care Business Books:
Lawn Care Customers:
Buying customers, Commercial Customers, Customer Retention, How to get, Residential Customers
Lawn Care Employees:
1 Man Lawn Crew, Bonus Pay, training, Your First Employee
lawn care equipment:
bed edger, Lawn Care Truck, Leaf Sweeper, Mower, New Arrival, Trailer, UltraVac
Lawn Care Marketing:
Billboard, Brochure, Business Card, Community Projects To Promote Your Business, Coupons, Cross Promotion / Synergy, Direct Mail, Door hanger, door to door, Free Giveaway Contest, Free Lawn Care Flyer Template, Gift or Discount Cards, home show, Internet, Lawn Care Business Sales Letter, Lawn Care Logo, Lawn Care Marketing, Lawn Care Truck & Trailer Signs, Lawn Care Website, Lawn Signs, Magazine Ad, Magnets, Mailing list, Marketing on Craigslist.com, Newspaper Ads, Parade, Postcards, publicity stunt, Referrals, Review My Lawn Care Marketing Material, t-shirt, Welcoming Kit, Word Of Mouth
Seasonal Promotion Ideas:
4th of July, Armed Forces Day, Christmas, Election Day, Fall, Halloween, Memorial Day, Spring, Summer, Valentine's Day, Veteran's Day, Winter:
Software:
Estimation Software, Landscaper Software, Landscaping Business Software, Landscaping Estimate Software, Landscaping Software, Lawn Care Business Software, Lawn Care Estimating Software, Lawn Care Software, Mowing Software
Uncategorized:
Video:
Website:
Search Engine Optimization
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