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realhuntin 12-16-2007 06:42 PM

Part 1. Getting started.

First thing you need to do is start off small, do some bed edgers or small stone bed walls. (pictured below).

Picture #1 Landscape renovation and small landscape leveling wall. (as completed).

http://i155.photobucket.com/albums/s...th-stripes.jpg


To start a project like this you will need some basic hand tools;
*Dead Blow Hammer (#2, 3 or 4 lb)
*9" Level Prefered T-Level
*2' Level
*4' Level
*Masons string and string level
*Rebar Stakes
*Masons Hammer
*#3 Hand Sledge
*4" Masons Chisel
* Shovel, spade, pick-axe or grubben hoe and hard rake
* Wheelbarrow
Note lazer level - transit is optionial

Now that the tools are in place design work begins.

Look at the house notice color scheme of roof, brick, shuders. Look at exisiting plants and terrain. Talk with cutomer to help with what they were thinking as far as design. If they have no clue take some notes and get back to them in the next day or two with a design. (NOTE; this will give you time to think about what and how you approch this as far as a design). Ask the customer if they have a budget in mind. This will give you a starting point and you can work from there. Always go high or over the budget meaning offer more options and idea's for them to chose from then was descuessed earlier, it is easier to work back in the beginnign than add as you go. Remember you are the PROFESSIONAL here they have seeked you out to do the work. Make a clear and understandable drawing of your project and have the customer sign acceptable in the drawings and make it apart of your aggreement/contract.

Resources;
Pavestone installation Video free @ The Home Depot or on line @ http://pavestone.com/retail/wall-install.html

Design Software;
SmartDraw online http://www.smartdraw.com/
Total 3D Home & Landscape *$49.99 @ Stapes
Google SketchUp 6 * Free from Google http://sketchup.google.com/

Design is completed and approved, time to get to work.

Tip on generating customers.

Be personable to your exisiting customers they are your personal resource for referals, talk to them let them know you do more than just cut yards.

Advise them ex. "Mrs. Smith your front plant bed edging is looking a little rough, the old landscape timbers are becoming rotted and need to be replace with some very appealing landscape stones, would you like me to provide you with a quote to replace it, I'm sure and can help you better than a outsider, since your and exisiting customer.

Pictures of a small bed leveling wall project we completed early spring 2007.

Pix 1
http://i155.photobucket.com/albums/s...tin/Before.jpg

Pix 2
http://i155.photobucket.com/albums/s...wnCare-005.jpg

Pix 3
http://i155.photobucket.com/albums/s...tting_base.jpg

Pix 4
http://i155.photobucket.com/albums/s...wnCare-002.jpg

Pix 5
http://i155.photobucket.com/albums/s...wnCare-001.jpg

Pix 6
http://i155.photobucket.com/albums/s...wnCare-015.jpg

Pix 7
http://i155.photobucket.com/albums/s...wnCare-014.jpg

Pix 8
http://i155.photobucket.com/albums/s...wnCare-013.jpg

Pix 9
http://i155.photobucket.com/albums/s...wnCare-012.jpg

Pix 10
http://i155.photobucket.com/albums/s...th-stripes.jpg

Project details
Installation of:
3 Moon Shadow (yellow center with green edge on leaf evergreen)
3 Sylvia (purple sage) perinials
2 boulders #4 size (approx 24" dia)
1 Advanced Pear Tree #2 B/B
1 Mulch Application all beds
70 linar ft Windsor Bed Edge Stone
Labor 2 men 16 hrs
Total $2,615.00

We completed this project with in labor hours bid. Profit margin was 73.4333%.

Good Luck adding a new Service to your business.
Thank Tim

Steve 12-17-2007 01:24 AM

Tim thank you so much for posting this.

Quote:

Originally Posted by [b
Quote[/b] ] "Mrs. Smith your front plant bed edging is looking a little rough, the old landscape timbers are becoming rotted and need to be replace with some very appealing landscape stones, would you like me to provide you with a quote to replace it, I'm sure and can help you better than a outsider, since your and exisiting customer.

This does make you wonder if such proposals were offered more often, your current customer base might jump on them.

So ultimately all of this comes down to your creativity. You're ability to see an hardscape upsell concept and then present it to the customer. Why wait for them to come to you right?

Then from there you could show the neighbors what you did and recommend your services to them as well!

realhuntin 12-17-2007 11:08 AM

Quote:

Originally Posted by [b
Quote[/b] (Team Gopher @ Dec. 17 2007,2:24)]Tim thank you so much for posting this.

Quote:

Originally Posted by [b
Quote[/b] ] "Mrs. Smith your front plant bed edging is looking a little rough, the old landscape timbers are becoming rotted and need to be replace with some very appealing landscape stones, would you like me to provide you with a quote to replace it, I'm sure and can help you better than a outsider, since your and exisiting customer.

This does make you wonder if such proposals were offered more often, your current customer base might jump on them.

So ultimately all of this comes down to your creativity. You're ability to see an hardscape upsell concept and then present it to the customer. Why wait for them to come to you right?

Then from there you could show the neighbors what you did and recommend your services to them as well!

Yes Steve, using the resorces that are in front of you, but doing it in a way so that the customer dosn't feel your just trying to get another $buck$ out of them.

Most people try to keep up with the "Jones" and this is good for our business, and you can increase your client base using this theory.

MarketingTip: Remember to "clover leaf" the neighbors of your customers. When providing a specific services (one time service like spring/fall clean ups, mulch, gutter clean out, deck cleaming, etc.) to a client remember to door hang 3 houses to the left, right and across from the residence where the service is being preformed.

Clover Leafing works! Below is a sample.

ritchiem 12-17-2007 11:15 AM

This is fantastic Tim. Great job.

Steve 12-17-2007 11:38 AM

Tim you are so on your game with your marketing! I hope more readers and listening to what you are doing and thank you for the door hanger template.

Here is a screen cap of it so others can see it.

realhuntin 12-18-2007 11:51 PM

Quote:

Originally Posted by [b
Quote[/b] (Team Gopher @ Dec. 17 2007,12:38)]Tim you are so on your game with your marketing!

Thank you Steve.


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Read more about these lawn care business marketing categories.
General Business:
GopherHaul, Podcast
How to Estimate - Services To Offer:
Aeration, Apartment / Condo, bed edging, Color Change Plantings, Dethatching, Edging, Fall Leaf Cleanups, Foreclosed Homes, Gutter Cleaning, Hardscaping, Hedge Trimming, Home Safety Inspection, Irrigation, Landscape Project, Lawn Mower Repair, Mowing, Mulch Jobs, Outdoor decoration, Parking Lot Cleanups, Pet Waste Removal, Pressure Washing, Property Management, Snow plowing, Stump Grinding, Tree Removal
How to Estimate Jobs:
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Barter, Bikini Lawn Care, Business Failure, Business loan, Business Plan, Debt, Debt Collection, Estimate or Proposal Form, Franchise, Fuel surcharge, How to sell, Insurance, Job Tracking, Lawn Care Contract, Lawn Care Customer Survey, Lawn Care Uniform, Lawn Care Videos, Operational Costs, Overhead Costs, Prepay, Pricing, Start up, Tiger Time Lawn Care,
Lawn Care Business Books:
Lawn Care Customers:
Buying customers, Commercial Customers, Customer Retention, How to get, Residential Customers
Lawn Care Employees:
1 Man Lawn Crew, Bonus Pay, training, Your First Employee
lawn care equipment:
bed edger, Lawn Care Truck, Leaf Sweeper, Mower, New Arrival, Trailer, UltraVac
Lawn Care Marketing:
Billboard, Brochure, Business Card, Community Projects To Promote Your Business, Coupons, Cross Promotion / Synergy, Direct Mail, Door hanger, door to door, Free Giveaway Contest, Free Lawn Care Flyer Template, Gift or Discount Cards, home show, Internet, Lawn Care Business Sales Letter, Lawn Care Logo, Lawn Care Marketing, Lawn Care Truck & Trailer Signs, Lawn Care Website, Lawn Signs, Magazine Ad, Magnets, Mailing list, Marketing on Craigslist.com, Newspaper Ads, Parade, Postcards, publicity stunt, Referrals, Review My Lawn Care Marketing Material, t-shirt, Welcoming Kit, Word Of Mouth
Seasonal Promotion Ideas:
4th of July, Armed Forces Day, Christmas, Election Day, Fall, Halloween, Memorial Day, Spring, Summer, Valentine's Day, Veteran's Day, Winter:
Software:
Estimation Software, Landscaper Software, Landscaping Business Software, Landscaping Estimate Software, Landscaping Software, Lawn Care Business Software, Lawn Care Estimating Software, Lawn Care Software, Mowing Software
Uncategorized:
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