Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum

» Welcome to the Gopher Lawn Care Business Forum
GopherHaul Landscaping & Lawn Care Business Marketing Forum

GopherHaul Landscaping & Lawn Care Business Marketing Forum (http://www.gopherforum.com/forum-index.php)
-   Lawn Maintenance / Lawn Renovation (http://www.gopherforum.com/forumdisplay.php?f=27)
-   -   How Aeration is working for us so far this year. (http://www.gopherforum.com/showthread.php?t=18134)

patrick6411 02-21-2013 08:49 PM

How Aeration is working for us so far this year.
 
I am in the south, the outskirts of Houston, Texas. So all of this post may not go for your area. Some of it may or at least give you a few ideas.
Ok the last two weeks I have picked up several new aeration jobs. What I have done is gone to a new subdivision that they are building about two weeks ago the grass has needed to be cut. We are pretty much into the growing season with the warm season we have been having.
I get dressed real nice; clean the truck and all equipment shiny. This is for appearance reasons. A lot of guys may not agree but appearance is 90% of the sale.
I have a small flier that I downloaded here and edited. I donít just leave my fliers I knock and ring the doorbell. If nobody answers I leave a flier.
When the people or person answers the door I hand them a flier and introduce myself and stick my hand out to shake theirs. I usually congradulate them on the new house and ask them if they would like a free evaluation on their lawn and what needs to be done to get the best yard on their block. I assure them that there is not a charge for the evaluation.
Most of the time they say sure so I walk the yard with them. I point out the obvious that is wrong with their lawn. Then I go on to tell them that we are of course a full service lawn care service. By then end of my visit they usually want a quote on us cutting their grass. I give them a quote.
After I hear what they think of our quote, I proceed to show them a few compacted areas in their lawn. Keep in mind that these homes are the oldest 3 years. This means that these lawns are all compacted from the machinery being used to assemble the houses. Then the builders laid grass in the yards they placed squares of St. Augustine. A lot of these homes still have the outline from when the grass was placed. This is a bonus for me!! I get in and explain the benefits of watering at least one inch of water a week. Proper watering. I even give them an old tuna can (Actually cat food can :P) so they can tell how much water their grass is receiving. (I only do this for the ones that are using us for their lawn care needs.)
At this point I have pointed out all of the weeds and the major areas that need help. I drop the idea of aeration. They then ask me for a price. I tell them that they need to aerate twice a year once in the spring and once in the fall. I also ask them if they want to fertilize their lawn.
I have not had one person to not have us fertilize their yard that we have aerated. We are hitting every door in the subdivision. We have hit about 25% of them. The yards with cutting, edging, and hedges takes about 25 min to cut. Aerating is about the same amount of time. When we fertilize it takes us about 15 min. we are getting what we are asking for at the door. Not one person has been upset with us for knocking on the door. In fact we have had a few of us walk to their naborís door and introduce us.
This builderís top price on the houses are $210,000.00 so these are not high end houses.
This is what I am currently doing and it is working for us. I am not saying it is the best thing to do but it works for our needs right now. I am sure I have left a lot out of this post but I will add more later or answer any questions that anybody asks.
Peace

Steve 02-22-2013 12:13 PM

Very interesting!

Now how many homes do you visit in what amount of time? What % of those homes are you able to successfully sign up as customers?

How has this marketing method compared with other methods in gaining new customers?

patrick6411 02-22-2013 01:44 PM

Quote:

Originally Posted by Steve (Post 122354)
Very interesting!

Now how many homes do you visit in what amount of time? What % of those homes are you able to successfully sign up as customers?

How has this marketing method compared with other methods in gaining new customers?

I visit these homes on the weekend. Last weekend I visited only about 25, picked up 6 jobs. I think one reason I am doing good here is because I am the only one out this early in the season. Heck I dunno. My return so far is far better then any other current advertising.

Grass Doctor 02-24-2013 10:02 PM

good for you patrick, awesome men awesome cant wait to aerate two more weeks :D:D:D:D:D ill be puNching holes all around S.A

Caskey Lawns & Landscapes 02-26-2013 09:38 AM

Good for you....Hope you have a great season....


All times are GMT -5. The time now is 04:32 PM.

Powered by vBulletin® Version 3.7.1
Copyright ©2000 - 2015, Jelsoft Enterprises Ltd.
(C) 2011 Riggs Publications - Terms of use & Privacy Policy

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Should I buy this Exmark...
googus
Today 09:22 AM
Today 03:29 PM
by googus
3 48
Just about mid year, how...
GreenWorx
06-24-2015 07:05 PM
Today 02:53 PM
by American L&T
6 1,890
another newish job for me
holymoly
06-07-2015 08:34 AM
Today 02:06 PM
by American L&T
9 2,097
Unemployment rates drop,...
Steve
Yesterday 12:40 PM
Today 09:42 AM
by Steve
2 60
Before & After tree...
COREtreeservice
07-01-2015 09:20 PM
07-01-2015 09:20 PM
by COREtreeservice
0 66
Dogs
Mr. Mow
06-29-2015 02:37 PM
07-01-2015 11:28 AM
by Steve
6 1,849
Ready to learn and get...
Koley Lawn & Landscape
06-28-2015 05:16 AM
07-01-2015 11:26 AM
by Steve
8 1,842
Three Stripe Land Care...
hammr04
06-30-2015 07:19 PM
07-01-2015 11:24 AM
by Steve
1 65
Country Life Lawn Care
darleneh
06-29-2015 11:24 AM
06-30-2015 01:25 PM
by Steve
3 1,725
Rubber mulch...
avetslawncare
06-24-2015 09:28 PM
06-29-2015 09:23 PM
by Chilehead
6 1,852
I dont know what to do...
Bradcook21
06-21-2015 08:49 AM
06-29-2015 02:30 PM
by Mr. Mow
11 2,109
Marketing ideas
xandrew245x
04-29-2014 06:35 AM
06-25-2015 07:11 PM
by GreenWorx
34 5,709
Never ending sod jobs
avetslawncare
06-05-2015 09:46 PM
06-25-2015 11:42 AM
by Steve
11 2,332
Weed and Feed Service...
mike94740
06-23-2015 05:50 PM
06-24-2015 09:56 PM
by avetslawncare
2 1,780
Trimming hedges / trees,...
Hard-Body lawn & garden
06-23-2015 07:08 PM
06-24-2015 09:59 AM
by Steve
1 1,780
Hi Everyone from Arkansas
KellyMarie
06-04-2015 04:16 PM
06-23-2015 01:34 PM
by KellyMarie
4 2,050
how to make customers...
Bradcook21
05-27-2015 05:04 PM
06-23-2015 06:36 AM
by GreenWorx
7 2,279
problems with a customer...
LawnCareMan280
06-16-2015 10:26 PM
06-22-2015 11:11 AM
by Steve
6 2,070
Please review this FREE...
markty
06-21-2015 07:42 AM
06-22-2015 11:00 AM
by Steve
1 1,801
A good commercial bid...
burtle
06-20-2015 09:09 PM
06-22-2015 10:56 AM
by Steve
1 1,862
What would you do with...
holymoly
06-20-2015 06:48 PM
06-22-2015 10:48 AM
by Steve
1 1,818
New Member just joined...
vgoleco@hotmail.com
06-19-2015 03:49 PM
06-22-2015 10:42 AM
by Steve
2 1,833
Credit Cards - What's in...
Shark1611
06-16-2015 03:04 PM
06-21-2015 07:24 PM
by Chilehead
4 1,929
Blade usage
Wolf4dk
06-16-2015 12:18 AM
06-21-2015 05:35 PM
by kslawn
4 1,938
Hello, I am new to the...
adamslawnservices
06-17-2015 08:06 PM
06-19-2015 10:28 AM
by Steve
3 1,863
Is it too late to do...
markty
06-16-2015 05:28 PM
06-19-2015 10:22 AM
by Steve
4 1,944
First commercial bid
SGL1
06-12-2015 08:57 PM
06-18-2015 05:04 PM
by SGL1
9 2,312
Needing a website built
burtle
06-17-2015 09:02 AM
06-18-2015 11:02 AM
by Steve
7 2,009
I have been rude and...
biglee
06-15-2015 10:11 PM
06-18-2015 10:46 AM
by Steve
10 2,096
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
06-17-2015 08:38 AM
by burtle
9 3,184
Customer keeps adding...
Mr. Mow
06-13-2015 06:22 AM
06-16-2015 10:23 AM
by Steve
11 2,276
Pass discounts onto...
burnell76
06-03-2015 06:33 PM
06-16-2015 10:02 AM
by burnell76
3 2,034
burned grass only where...
nhauto
06-15-2015 05:28 PM
06-16-2015 09:45 AM
by Steve
2 1,901
Half year mark review.
Steve
06-02-2015 11:24 AM
06-15-2015 01:04 PM
by Steve
18 2,622
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
06-15-2015 01:01 PM
by Steve
86 9,679
New Member
Bruce Fehr
06-05-2015 07:13 PM
06-15-2015 12:53 PM
by Steve
6 2,037
New to the business,...
CarefreeMowing
06-12-2015 02:36 PM
06-15-2015 12:50 PM
by Steve
1 1,920
Beginner Mistakes:...
Steve
01-31-2007 11:45 AM
06-13-2015 08:48 AM
by holymoly
45 12,011
New to the forum, new to...
CarefreeMowing
06-11-2015 12:35 PM
06-12-2015 10:44 AM
by Steve
2 1,836
problems with a customer
LawnCareMan280
05-19-2015 06:28 PM
06-11-2015 10:50 PM
by stallman419
8 2,384
Website Review
Outdoordesignsknox
06-08-2015 08:44 PM
06-11-2015 09:48 PM
by Just for Cuts
13 2,277
Anyone need help? I have...
biglee
05-06-2015 12:22 PM
06-10-2015 01:45 PM
by holymoly
15 2,973
Hello from the GREAT...
gbfarmsllc
06-09-2015 11:10 AM
06-10-2015 01:29 PM
by Sprinkler Buddy
2 1,903
Hey guys and gals, I'm...
Joeyhall
06-03-2015 03:54 PM
06-08-2015 02:15 PM
by chris2500hd
8 2,147
Mowing Bermuda...
Mr. Mow
06-02-2015 12:45 PM
06-08-2015 12:45 PM
by Steve
12 2,304
Hey Guys
PrattLandscaping
06-07-2015 06:37 PM
06-08-2015 12:23 PM
by Steve
2 1,917
Share your stolen...
SGL1
05-27-2015 09:05 PM
06-08-2015 11:54 AM
by Steve
25 2,860
Hello there My name is...
zwalk1839
06-04-2015 11:10 PM
06-08-2015 11:52 AM
by Steve
4 2,030
Laid off oil field...
Mr. Mow
05-30-2015 09:03 AM
06-08-2015 06:20 AM
by Mr. Mow
4 2,142
How do you find one time...
Greg'slawnandlandscape
06-02-2015 09:57 PM
06-05-2015 09:49 PM
by avetslawncare
4 2,065
Read more about these lawn care business marketing categories.
General Business:
GopherHaul, Podcast
How to Estimate - Services To Offer:
Aeration, Apartment / Condo, bed edging, Color Change Plantings, Dethatching, Edging, Fall Leaf Cleanups, Foreclosed Homes, Gutter Cleaning, Hardscaping, Hedge Trimming, Home Safety Inspection, Irrigation, Landscape Project, Lawn Mower Repair, Mowing, Mulch Jobs, Outdoor decoration, Parking Lot Cleanups, Pet Waste Removal, Pressure Washing, Property Management, Snow plowing, Stump Grinding, Tree Removal
How to Estimate Jobs:
Lawn Care Business:
Barter, Bikini Lawn Care, Business Failure, Business loan, Business Plan, Debt, Debt Collection, Estimate or Proposal Form, Franchise, Fuel surcharge, How to sell, Insurance, Job Tracking, Lawn Care Contract, Lawn Care Customer Survey, Lawn Care Uniform, Lawn Care Videos, Operational Costs, Overhead Costs, Prepay, Pricing, Start up, Tiger Time Lawn Care,
Lawn Care Business Books:
Lawn Care Customers:
Buying customers, Commercial Customers, Customer Retention, How to get, Residential Customers
Lawn Care Employees:
1 Man Lawn Crew, Bonus Pay, training, Your First Employee
lawn care equipment:
bed edger, Lawn Care Truck, Leaf Sweeper, Mower, New Arrival, Trailer, UltraVac
Lawn Care Marketing:
Billboard, Brochure, Business Card, Community Projects To Promote Your Business, Coupons, Cross Promotion / Synergy, Direct Mail, Door hanger, door to door, Free Giveaway Contest, Free Lawn Care Flyer Template, Gift or Discount Cards, home show, Internet, Lawn Care Business Sales Letter, Lawn Care Logo, Lawn Care Marketing, Lawn Care Truck & Trailer Signs, Lawn Care Website, Lawn Signs, Magazine Ad, Magnets, Mailing list, Marketing on Craigslist.com, Newspaper Ads, Parade, Postcards, publicity stunt, Referrals, Review My Lawn Care Marketing Material, t-shirt, Welcoming Kit, Word Of Mouth
Seasonal Promotion Ideas:
4th of July, Armed Forces Day, Christmas, Election Day, Fall, Halloween, Memorial Day, Spring, Summer, Valentine's Day, Veteran's Day, Winter:
Software:
Estimation Software, Landscaper Software, Landscaping Business Software, Landscaping Estimate Software, Landscaping Software, Lawn Care Business Software, Lawn Care Estimating Software, Lawn Care Software, Mowing Software
Uncategorized:
Video:
Website:
Search Engine Optimization
» Lawn Care Business Discussion Categories
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 04:32 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 04:32 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy