Announcement

Collapse
No announcement yet.

Display name or not on truck and trailer

Collapse
X
  • Filter
  • Time
  • Show
Clear All
new posts

  • #16
    Would be nice to hear from you guys that dont display their business name on their truck and/or trailer and why?

    i think there is many reasons why ranging from trying to be under the radar to just not knowing or not having the money or a full 100% commitment.

    this economy the last few years has produced many small businesses both good and bad.

    most quality customers that know what they are looking for and can tell the difference between a established business and some no name don't need another landscaper to point that out to them.

    i found from experience that low ballers come and go and they been around since the beginning of time as well as they are nothing new and are not going away.
    anyone who wastes too much time pondering over them is only hurting themselves.
    all you can focus on is your own image as a business and the type of product you put out and let it speak for itself.
    i also think by going out of your way to point out the competition and their shortfalls only paints your business in a bad light.

    i have always refrained from talking about any other business with a customer or potential customer and i am not gonna waste my opportunity to get my businesses message across talking about anyone else's.
    even if i despise the competitor i try to keep my opinions to myself.

    politics and talking smack about the competition are major no no's and most will be better served to stay away from such topics.

    Comment


    • #17
      Pros of having a sign on your vehicle:
      - You look professional
      - You gain confidence
      - You attract business


      Pros of NOT having a sign on your vehicle:
      - Stop signs are optional.
      - Literring is less stressful.
      - Getting caught by passerby's while shagging someone in the parking lot doesn't effect your business name.



      I have the best of both worlds, magnets!

      Comment


      • #18
        we do not have signs

        There are a few reasons we do not have signs on our trucks yet. First off there is just my husband with the 50k 1 ton that he loves. He is afraid to mark it up right now due to the economy and how things are going. We bought magnetic signs that where great until they started to rust and destroy the truck. We would love to get it painted, we are licensed and insured have tons of flyers out there and signs to post when we are working, but we are just afraid that if everything goes under there is another expense we just do not need right now
        Kay Ripley
        Owner, All Set Landscaping

        Comment


        • #19
          There are a few reasons we do not have signs on our trucks yet. First off there is just my husband with the 50k 1 ton that he loves. He is afraid to mark it up right now due to the economy and how things are going. We bought magnetic signs that where great until they started to rust and destroy the truck. We would love to get it painted, we are licensed and insured have tons of flyers out there and signs to post when we are working, but we are just afraid that if everything goes under there is another expense we just do not need right now
          Magnetic signs are ok, but you have to remove them every night or they will screw up your paint job

          Comment


          • #20
            I lettered my truck when I started. Its forced advartising! I also have a sign on the gate of my trailer, I had stickers made with my logo and info and put them on my parents, girlfriend, friends, sister cars. I even put one on my snowmobile!
            Attached Files

            Comment


            • #21
              That is very creative! Where do you put those stickers on their cars? Also are you tracking where new callers initially hear of you from and are you finding any of them hear of you from your vehicle ads?
              - Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
              Download your Free trial of Gopher Lawn Care Software.

              Comment


              • #22
                MAGNETS
                Magnets are probably your best bet, even if you've had a bad experience with them. For $30-40 every year, it's not so bad.

                My truck is black, and I keep my magnets on all season long, and I don't notice any discoloration, in fact, your vehicle will probably have 1000 dents before you notice any discoloration at all.

                VINYL
                Consider vinyl a semi-permanent solution; it can stay on for years until you decide you want it to come off! Vinyl also doesn't crack or peel like magnets.

                Comment


                • #23
                  Another reason that I have not seen mentioned is that these guys/trucks/trailers without signs may have enough contracts that they do not have to advertise.

                  Comment


                  • #24
                    Another reason that I have not seen mentioned is that these guys/trucks/trailers without signs may have enough contracts that they do not have to advertise.
                    That is a very good point, but I do wonder if having a choice at getting a new customer and removing a problem one, or just finding better paying customers is worthwhile to investigate, even if your schedule is full.
                    - Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
                    Download your Free trial of Gopher Lawn Care Software.

                    Comment


                    • #25
                      I would have to say the same, I'd be skeptical if a lawn service pulled up to my residence and didn't have any company name on either their truck or trailer. A lot of lawn business owners around here have their business name either on the their truck, trailer, or both. But I think it could also be a city rule too. Where I live you can't have a company vehicle on your property past 5 p.m. and if you are caught the city will fine you. Of course it makes you wonder couldn't they at least spend $50 or less and have some type of a sign? It all has to do with credibility. It'd be like going to see a doctor and not having anything letting you know what type of doctor he was, heck you might have a cold and he'll want to take your kidney? LOL. I know once I get my lawn service going I'm getting magnetic signs, two for my truck I'll be buying, and 3 for my trailer (one for each side and the back). I've decided I'm going with an enclosed trailer, not only because of protection from weather, but also its easy storage, take off the signs (about 2 minutes) and I'm done for the day, don't have to worry about being cited from the city. That's my two cents anyway.

                      Comment


                      • #26
                        Where I live you can't have a company vehicle on your property past 5 p.m.
                        Do you notice fewer competitors in your area have signs because of this law?

                        Also, would it be worthwhile to have your truck and trailer lettered with vinyl and when you park it at home put a blank magnet similar to the color of the truck and trailer on to block the sign?
                        - Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
                        Download your Free trial of Gopher Lawn Care Software.

                        Comment


                        • #27
                          I don't have signage on my truck or trailer.
                          Truck: Not painting it because it gets parked at a residence and that is against zoning regs. Won't magnet it because that destroys the paint. This year I was thinking window stickers or as someone posted above maybe a static stick would be better.

                          Trailer-also against zoning regs where I park it. It is an aluminum enclosed so a magnate is out of the question.


                          Even if we had a "proper" office, they recently changed the zoning regs regarding contractor vehicles in rented-leased office space. Being a local company, many residents like that we operate out of "their" town.

                          The biggest and worst reason- Theft. In the suburbs where we do our work, it is extremely common for blowers, trimmers anything not nailed down to be snatched away while you are on a job site or parked overnight. 3 local companies have lost the following in the past few years off the top of my head: 2 backpack blowers, 2 trimmers, from the traps in his open trailer when he stopped at a hardware store. An entire trailer, 2 mowers, trimmers blowers fuel cans misc tools taken from a gated and filmed storage facility. The entire truck and trailer combo with full equipment taken from his own lot.

                          It is common practice in our area for thieves to follow landscapers on their routes and await the opportunity to snag whatever they can. Gotta love Chicago.

                          For identification purposes we wear uniforms- t-shirts/ sweatshirts with our name logo and number. All employees must wear our gear when on company business- fliers etc. I do find it a hindrance that we are missing out on easy advertising. We are fully insured and are licensed with the state, pay our taxes, so flying under the radar is only in regards to potential thieves, not laws

                          Comment


                          • #28
                            Do you notice fewer competitors in your area have signs because of this law?

                            Also, would it be worthwhile to have your truck and trailer lettered with vinyl and when you park it at home put a blank magnet similar to the color of the truck and trailer on to block the sign?
                            Steve where I live there are alot of competitors that don't have signs, all you see is their trailer with mowers and trimmers on it, it could be because of the city ordinance, but then again it could be another reason.

                            I have considered when we get the truck and trailer to use vinyl lettering, we've decided more on magnets because they are easy to put on and take off, and when we get closer to actually getting the business going we may decide to just do the vinyl, its an idea we kind of play around with and there's pros and cons to using either vinyl or magnets.

                            Comment

                            Working...
                            X