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  • Reading adsense reports

    I am reading up more on adsense and I wanted to talk about how to read these adsense reports.

    The first thing I am looking into is the meaning of CTR



    Clickthrough rate (CTR)

    In AdSense publisher reports, clickthrough rate (CTR) is the number of clicks an ad receives divided by the number of times the ad, ad unit, or page is shown, depending on the type of impressions you're viewing.
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  • #2
    Quote[/b] (Team Gopher @ Nov. 19 2007,4:44)]I am reading up more on adsense and I wanted to talk about how to read these adsense reports.

    The first thing I am looking into is the meaning of CTR



    Clickthrough rate (CTR)

    In AdSense publisher reports, clickthrough rate (CTR) is the number of clicks an ad receives divided by the number of times the ad, ad unit, or page is shown, depending on the type of impressions you're viewing.
    I started last week here is what mine looks like.


    Look at the page impressions.


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    • #3
      Is there some sort of range the ctr's should be at?
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      • #4
        Quote[/b] (Team Gopher @ Nov. 19 2007,6:56)]Is there some sort of range the ctr's should be at?
        That I am not sure, steve. Ill do some research on it.

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        • #5
          I am going to do some research too.

          Let me know if you find anything
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          • #6
            You know, I was thinking, this could be a good future topic to talk about on the GopherHaul show.
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