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  • Snowplow marketing

    Did you all see this postcard design from Bob at http://www.plan-itgraphics.com ?

    I really thought this was a creative snow plow marketing idea.

    On the front of the postcard it says: Snow Removal only $99 a month. Unlimited service.



    On the back it says: Monthly snow removal service will include


    • We plow your driveway every 2 inches all winter.
    • We do the sidewalk and up to your front door also.
    • Just $99 a month for most homes in our service area.
    • Our experienced snow removal crew works while you sleep and ensures you are never stuck in your driveway or late for work because you had to shovel.

    I really think this is ingenious because $99 a month is a good solid figure people would pay. I don't know how much it would actually cost to show up each time but there is a potential you could get paid and not have any snow at all.

    What is your view of this?
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  • #2
    It makes me want to go buy another truck and get a plow !!!

    Comment


    • #3
      Later for wok! I hate being that! heheh

      Comment


      • #4
        Later for wok! I hate being that! heheh
        Yea way before the spell check was used!! Anytime you see proof on one of my postcards they are not the final proof. We made some changes to the card. This is pretty close to the final proof here...





        Attached Files
        Lawn Care Designs and Printing. Postcards, Door Hangers, Brochures, Business Cards, and Logos. Or anything else you might need!

        Comment


        • #5
          Oh I totally missed that.
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          • #6
            dose $99.00 month cover everything. Salt or ice melter?

            Mike

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            • #7
              This works well!

              I use the same idea and generate lots of business just for myself.

              I have 20 customers that are recieving " minute man" service.
              About 1/2 are monthly and the other are "as needed". My route should take about 6 hours and each customer will have a 18x 24 sign on there lawn for more work. I plan on working a 12 hr day when the snow hits and hope to generate at least 10 more customers on a "will call".

              Best part for me this year is that we can market all year long! some of these snow accounts never new we existed until we put out doorhangers. More opportunity for spring work, fert, weed control, maintenance, etc.

              Doorhanger design: Corel x4
              Hanger stock: Blank-doorhanger.com
              Printing: office max

              Tom

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              • #8
                each customer will have a 18x 24 sign on there lawn for more work.
                Do you mean you put a lawn sign in their yard that promotes snow plowing?

                That is neat!

                Best part for me this year is that we can market all year long! some of these snow accounts never new we existed until we put out doorhangers.
                Did you put out door hangers promoting snow plowing or was this for lawn care?
                - Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
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                • #9
                  True snowplow marketing

                  Attached Files

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                  • #10
                    I really like the snow plow sign, however I am wondering how well it will stay on through all the plowing he will undoubtly do this winter. Is there a clear coat that keeps it from coming off?
                    Logan Hershberger

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                    • #11
                      I guess you could also create a stencil and spray on the letters on the snow plow? Or maybe use vinyl letters and then spray a clear paint layer over it?

                      Here is a winter plowing yard sign idea.
                      Attached Files
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                      • #12
                        Lawn Signs

                        I place a 18 x 24 yard sign on all my snow removal clients and go back and get them after a few days to prevent an eye sore to the homeowner.

                        I bought a plotter / cutter off ebay and now I make My own signs, and shirts.

                        The doorknob Hangers were for snow removal only.

                        The cutter was a "hobby" thing i wanted to try and Im looking into learning silk screening.

                        Comment


                        • #13
                          I bought a plotter / cutter off ebay and now I make My own signs, and shirts.

                          The doorknob Hangers were for snow removal only.

                          The cutter was a "hobby" thing i wanted to try and Im looking into learning silk screening.
                          Who knows, maybe next we will see you offering sign services on here!
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                          Download your Free trial of Gopher Lawn Care Software.

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                          • #14
                            While we are on the top of snow plow marketing, can you imagine if you painted your snow plows to look like these? I bet you would be getting some attention, maybe you would even get an article written about you.

                            http://www.iuk.edu/~koocm/sep06/snowplow.shtml
                            Attached Files
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                            Download your Free trial of Gopher Lawn Care Software.

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                            • #15
                              Just thought I'd show you this postcard I did for a company in Maryland.





                              Bob
                              Lawn Care Designs and Printing. Postcards, Door Hangers, Brochures, Business Cards, and Logos. Or anything else you might need!

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