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  • #16
    While I don't suggest leaving business cards, I thought I'd touch on the comment about taping things and leaving a sticky mess...

    I keep a roll of 3M IV tape in my truck in case I ever need to leave a note or something.
    It tears off by hand, sticks to almost anything, and peels off easily without any risk of damage, or leaving behind sticky residue.

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    • #17
      He makes some pretty good points, especially about higher end clientele.
      When I was just out of school 20 years ago, I was a weekend warrior cutting lawns for extra cash. At the time I targeted one rich suburb, which turned out to be a big headache for me.
      I found the very rich clients would often call all hours, and be very demanding on very short notice. If they had a party or what ever on, I would get a call in a last minute panic to come and clean things up. Most of them were tighter than a fish's bum too.
      My best targets are middle class people with a nice car in the driveway, and long grass. Single women and the elderly are my best payers and best clients.

      This is purely an Australian point of view though,.....things may be much different in the U.S.

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      • #18
        When I was just out of school 20 years ago, I was a weekend warrior cutting lawns for extra cash. At the time I targeted one rich suburb, which turned out to be a big headache for me.
        I found the very rich clients would often call all hours, and be very demanding on very short notice. If they had a party or what ever on, I would get a call in a last minute panic to come and clean things up. Most of them were tighter than a fish's bum too.
        My best targets are middle class people with a nice car in the driveway, and long grass. Single women and the elderly are my best payers and best clients.

        This is purely an Australian point of view though,.....things may be much different in the U.S.
        Your absolutely right. The very rich view workers as slaves to work and to be paid how they please, and work when they please. The lower class simply cant afford to pay. The working upper class/ middle class is your best target always. They have the money to pay you without having their head up their ___. Too bad the middle class is constantly shrinking worldwide.

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        • #19
          The problem with my area, is that it is kind of a touristy location, in a small town. So the locals tend to kind of do there own thing, and most of the people I work for are out of towners with second homes here. So when I think about it, knocking on doors would kind of be pointless. I am a start up obviously, but am getting in the phone book this Sept. Has anyone had any luck with this?

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          • #20
            My best targets are middle class people with a nice car in the driveway, and long grass. Single women and the elderly are my best payers and best clients.

            This is purely an Australian point of view though,.....things may be much different in the U.S.
            I think this is pretty much the same here. "Middle class" tend to be easier to deal with as far as expectations & older folks are the most likely to pay on time & without hassle consistently.
            Evansville Lawn Mowing
            Newburgh Lawn Care

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            • #21
              Your absolutely right. The very rich view workers as slaves to work and to be paid how they please, and work when they please.
              I don't see problems like this with people that are " well off ", its the ones that want everybody else to think that they are that can be a problem.
              Evansville Lawn Mowing
              Newburgh Lawn Care

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              • #22
                unless you already have warrants your going to get a ticket... i have been soliciting for years and only person I have heard get arrested was when I was at another company and he was a sex offender (background check time) Other than that, are you going to get too scared to knock on a door? Just sit at home and waste away because in 2012 there is not a much better way to get clients that I have found.

                i speak from experience and have the success to back up anything i say and if you want to take you advice from other " new businesses " then you will never become a established business.

                once again this is 2012 not 1940 and we are trying to sell a professional service not vacum cleaners and vegetable peelers and unless you live in some hick state with trailer parks, most communtities have signs posted and ordinances that prohibit door knocking and soliciting.

                and yes, i am helping new businesses in this converssation. i am helping them avoid looking like a pan handler and show a little dignity in how they conduct themselves so they are not veiwed by their community as a desperate door knocking street urchent.

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                • #23
                  I don't see problems like this with people that are " well off ", its the ones that want everybody else to think that they are that can be a problem.
                  exactly, without rich people none of us would have a job because people just scrapeing by do not hire landscapers and the ones that do want the bare minimum and their lawns cut bi-weekly.

                  i have gladly pretended to be their little slave boy over the years and little do they know i make more money then most of them do.

                  the rich is why anyone in this country has a job or even makes a living.

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                  • #24
                    I have generated 90% of my business soliciting and 10% has come from referrals off of those customers. I sold a 1k cleanup a few weeks ago which went smoothly and got a maintenance contract that has me working 12 months a year there... I sold a 4K tree removal last week.. all knocking doors. I think the mindset against solicitations you speak of. is more so your own biased, rather than a general home owner mindset.

                    Have you ever bid on a million dollar house? I have and they were as cheap as someone living in a shack. I stand by middle class statement as well.

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                    • #25
                      you simply do not take into consideration that there are plenty of places today that do not allow door knocking.

                      my business has been pulling in over a half a mil for the last decade and yes i have sold a job to plenty of million dollar homes and now i put my attention to multi million dollar complexes.

                      you see, there are people who live in million dollar homes that should not but they are more concerned about looking the part.
                      the people i work for have million dollar homes and million dollar vaction homes and they don't squabble over money.
                      not to mention good luck getting past the gate to spread your word of the day.
                      Last edited by dpld; 07-13-2012, 10:09 AM.

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                      • #26
                        You can't solicit without a permit around here.
                        There are areas that you may get away with it if you aren't out doing it all the time and pushing your luck, but there are areas where the police will most certainly respond - and quickly, as the homeowners there do not put up with it. One area doesn't even give permits to solicit at all.

                        Telling people to ignore the law is advice that shouldn't be welcome here, but it's not my forum.

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                        • #27
                          You can't solicit without a permit around here.
                          Not really as big of an issue here. there are places you need a permit, but it is more to make you aware of what the rules are than anything else. A lot of the higher end neighborhoods have " no soliciting " signs. Plastic lawn signs are considered pretty evil though.
                          Evansville Lawn Mowing
                          Newburgh Lawn Care

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                          • #28
                            Anyone too scared to get out there can find a excuse whether it be a "No Soliciting" sign or whatever. I say Gopher it. Its life or death for me so I solicit and do good when I do.

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                            • #29
                              This is the situation I am in currently. I need a permit to go door to door, or hand anything out door to door. If someone were to come to my door trying to sell me something, I defiantly wouldn't like it, and defiantly wouldn't call them for service.

                              So what do you do when you just start out? I have a website which i'm working on getting ranked well on google, I have my business cards on a couple local bulletin boards, and when ever I have the chance to talk to a customer at my full time job, I tell them about my business.

                              I was thinking though, what about mailing a targeted area a envelope with a postcard, a business card and special offers. I know I'm a lot more likley to open and look through an envelope that is addressed directly to me verses getting a postcard in the mail.

                              What do you guys think, I know I need to do something to get my name out there to start.
                              sigpic
                              Carlisle Lawn Care

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                              • #30
                                The envelope marketing will cost more with higher postage and more printed pieces vs. the postcard. I guess it is up to you whether you feel you can get your information on a postcard or not and how much you want to spend. I don't know the effectiveness of one is going to be better than the other, but at least with the postcard, it doesn't have to be opened.
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