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I'm also a graphic designer. I have a few comments on your postcard, take it or leave it...
Your company name is NOT easy to read. You need a different font entirely, in my opinion. The silly thing is the name and the fact that your font choice is hard to read. Also, I don't know what software you're using, but if I were you, or me, I'd get something that is more professional, such as Xara Xtreme on Windows, or Illustrator on Mac. You can do much more with either of these, ending up with professional-looking results. I can tell that you used some cheesy software to make your postcard. That sort of software isn't sophisticated enough to produce very good results. Nothing personal, I'm just trying to help. I like your before and after shots, that's a good idea. I would try to switch the photos though, over time, till you have similar sorts of houses depicted in the large photo, and in the before and afters, because the set on the left looks like something from the low-rent district to me. Try to find high rent pictures to go with your high rent main shot. Perhaps even use shots from all the same house? Just an idea, my friend. Also, I'd use a different font for the descriptions of work that your do. Don't use a serif font, but rather a sans serif font, such as something like Ariel, or the like. They show up better. The one you're using is a bit too skinny to easily see and read.
The revised set is definately better than the first.Go big with the name and number.This thing is going to be in thier hand for just a few seconds.I would also throw a discount on there somewhere like 10% off new service.Just to give them some reason to hold on to it.
Once again thanks for the info I will add some kind of discount on it. Frank, thanks for advice I will make some changes to the pics (maybe) About the name and work, are talking about the old postcard or the revised. Yes I designed them myself, I use publisher I will look up Xara Xtreme. Again thanks for all the info I will uoload a new soon. Thanks
Before and after...Awesome! Grass color faded...LOGO needs to be more readable...colors on back GREAT ! ! Maybe make your domain address smaller using colors that stand out, to create more room...just trying to figure out how you got all that info on a postcard? Personally it looks crammed up on the back with all the services and "commas"...Love the idea!!!...take all the suggestions and comment from people with a grain of salt ....cuz u will hear things you r not ready for......How much to print each postcard?
Have you tried it without the shadow behind the lettering.I think that is throwing me off. Just my personal preference. I have usually liked yellow lettering with a black border for the contrast. Makes the letters pop out. Ask a family member or friend to look at them also and give their honest opinion. If they would buy your service and they are in the demographic you are targeting then print them.