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Good Year so Far!

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  • Good Year so Far!

    Being the business student that I am, I just did some number crunching and came up with my year-to-date revenue and profit growth.

    So far this season (6 weeks in) my revenue is up 223% over this time last year and gross profit is up 185%. Things are looking pretty good.

    All I've done differently this year is put a little more money into Google Ads to get our results higher and started advertising on craigslist.

  • #2
    Great work Dave!

    How do you find Google ad words compare to other forms of advertisings. Say even craigslist?

    Also what should a lawn care business focus on as far as the ad words?
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    • #3
      Just try and use a broad range of keywords to anticipate what people will be searching, i.e. lawn cutting, lawn mowing, lawncare, stuff like that.

      We get all of our landscaping jobs from Google adwords...and I find it to be about a 50/50 split for maintenance jobs between Google and Craigslist...although Google tends to give us most of the regular jobs.


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