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Steve
06-22-2009, 10:46 PM
Here is a great example of Chase Lawn Care getting into the local paper. A lot of newspapers are constantly looking for something to write about. Check out this article on them.

I bet this brought in a lot of phone calls. Have you sent a press release into your local newspaper yet? If you haven't, why haven't you?

Chase Lawn Care and Garden Landscaping open for business (http://www.parisstaronline.com/ArticleDisplay.aspx?e=1619210) - Wish you could give your lawn the tender love and care it deserves after a long, snow-filled winter, but you just don’t have the time? Don’t let your lawn suffer— and get that beautiful outdoor living space you crave with one simple phone call.

turfmaster
06-23-2009, 12:22 AM
Here is a great example of Chase Lawn Care getting into the local paper. A lot of newspapers are constantly looking for something to write about. Check out this article on them.

I bet this brought in a lot of phone calls. Have you sent a press release into your local newspaper yet? If you haven't, why haven't you?

Chase Lawn Care and Garden Landscaping open for business (http://www.parisstaronline.com/ArticleDisplay.aspx?e=1619210) - Wish you could give your lawn the tender love and care it deserves after a long, snow-filled winter, but you just don’t have the time? Don’t let your lawn suffer— and get that beautiful outdoor living space you crave with one simple phone call.

Looks like a excellent marketing idea to me.
I wonder what something like that would cost?

Steve
06-23-2009, 12:51 AM
Most of the time, it's free. If they have a spot and they need to write about something, give them something to write about.