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Steve
08-27-2008, 09:33 PM
We often talk about the power of video to reach out to people. Here in this video Chris talks about issues with dormant grass. He has a bunch of these videos on lawn issues at his site. I think the benefit of this is it teaches the viewers about lawn issues and it positions Chris as an expert in his field.

A viewer will also find themselves getting comfortable with Chris and know him even before they meet him. This can be helpful when the viewer ultimately makes the call to have Chris give them an estimate for lawn care.

Have you ever thought of making your own lawn care videos and putting them on your site?

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Steve
08-27-2008, 09:33 PM
You can check out more of his videos and how he displays them on his lawn care website by checking out his site here.

http://teedandbrownnews.com/?cat=11

and more here

http://www.youtube.com/profile_videos?user=TeedandBrown

clarklandscaping
08-27-2008, 10:39 PM
This is a nifty idea! I was thinking of doing somethin similar on my website a couple of months back but its a project that has fallen into the "to do" pile because Im just too darn busy right now to do anything other than service my ever growing schedule. I need to do this whaen things slow down a bit. thanks steve for posting, I can get some ideas for my own videos.

Steve
08-27-2008, 11:09 PM
Hi Shane,

I am glad to see that it inspired you. I was thinking, as you are out working you probably come upon a lot of interesting lawn situations during your day. Can you imagine if you carried a tripod and a video camera with you so when you came upon a lawn problem you could get out the camera and just set it up to do a 2 or 3 minute discussion on what you found in the lawn and how to resolve the issue.

Over time you could build up some great footage that you could edit later when your season slowed down.