View Full Version : Are yellow page ads good for start ups?

03-31-2006, 02:14 AM
Do you feel it is wise for a start up business to place an ad in the yellow pages or should they wait until they have been in the industry at least a season or two?

Could that money be better spent elsewhere especially in the beginning when you need the most bang for your buck?

03-31-2006, 12:44 PM
I waited until about my third year before I put in a yellow pages ad. I wanted to try to establish myself a little bit before I jumped into it big time. But I do admit, yellow pages ads work great for me.

03-31-2006, 04:26 PM
What are some of the downfalls you can see for doing a yellow pages add too early in your business?

03-31-2006, 04:29 PM
a few things
1. You may not have the equipment or employees to have the work sent your way or you may have to turn down people
2. You might not be able to afford it
3. You decide that the business isn't for you, and you just wasted a years worth of advertising and money
4. You change phone numbers