PDA

View Full Version : Avertisment @ Cragislist


Fernando's CleanCut!
03-13-2008, 01:01 AM
Hi, everybody!
Well I startet using cragislist.com last month and so far I've gained 4 new accounts, (so I guess it works for me), but how many here use or have used this site?
Also, i wanted to ask Steve if we have any ides on how to market the postings, or any letters/postings that we can use?
I've made a couple of them and I will post them later here, but first I want to know what you'll think about this one:

BUY LAWN ACCOUNTS: (is this even a good idea?)*
CLEAN-CUT Lawn Care Service LLC, offering top quality-Professional Job to your accounts. This is an upcoming Lawn Care Service Business owned and operated by a Self-motivated, Hard Working Gentleman, going on the Second season this year, so I’m planning to expand my clientele this year by serving CENTRAL BREVARD County.
-Too Tired over the Summer? …or can’t keep up during the hot season?
-Too Hard to work from Sunrise to Sundown?
-Too busy to take care of ALL of your accounts during the “Crunch Time”?
-Customers complaining about not cutting the lawn on time?

I am willing to buy Lawn Accounts, and the best part of all is that your Customers are going to be happy to know that you want to “Take Care” of their lawn by “referring” ME as their new Lawn Care Provider. It’s a win-win situation for all of us, your Customer will be happy by having a reliable, on-time, quality job LCO, and You by having more time to spend time with your love ones.
For more information or set up a meeting call me at (321) ***-****

...is not finished yet **-its late and today I was stuck at work for 13hrs http://www.gophergraphics.com/forum/iB_html/non-cgi/emoticons/sad.gif tired, cant think no more, must... go... to... sleep. HELP!

Thank you!

Steve
03-13-2008, 02:34 AM
Hi Fernando,

Quote[/b] ]i wanted to ask Steve if we have any ides on how to market the postings

Can you tell me a little more what you are thinking about with this question? I am not sure what you mean.

As far as buying accounts, hey it can't hurt to advertise it and see what kind of results you get, especially if the ad is free.

Check out this blog post and see if it helps more.

Suggestions on buying lawn care customer accounts. (http://lawnchat.com/?p=51)

hondaboy80
03-13-2008, 06:08 AM
i got one weekly off craigslist last summer before mowing ended

clarklandscaping
03-13-2008, 03:26 PM
All the leads i get from craigslist want me to service their lawn for next to nothing, so I quit posting ads there. In my opinion people are on craigslist to get the deal of a lifetime and i just cant afford to service a lawn for 80.00 a month.

Fernando's CleanCut!
03-27-2008, 07:52 PM
Hello Steve, what I mean is that we have samplers/flyers for online postings.
here's mine:
http://i167.photobucket.com/albums/u155/argollos/Advertisementcraigslist.jpg</a>


...so, if anybody have tips, or thoughts on how to "edit/add" more things to make it look better (what to/or not say).

Thanks!

lawnindustryconsultants.com
03-27-2008, 09:41 PM
Fernando,

Maybe you can express to members on how you do these type ads on craigslist.org some are asking us here

FourSeasons
03-28-2008, 11:06 AM
Fernando-
I would use some kind of program like MS publisher or photoshop and put all of that info into a colorful image and post it that way.
You need to stand out from the other guys that post on there that have just a standard ad.
This is mine and it works well for me:
[img]http://i227.photobucket.com/albums....mg] (http://s227.photobucket.com/albums/dd175/rcalkins98271/?action=view¤t=springflyerpic.gif)

There is alot of people just looking for deals on there. I have also got alot of good profitable jobs and accounts of off there.
Its free and only takes a min to post every morning so why not.
Just need to stand out from the rest also in the title of your posting. And repost every day so that your always on top.
If you need help posting your flyer on image as a craigslist let me know.

Steve
03-28-2008, 01:10 PM
Rob, your link didn't work but I think this is the image you were talking about.

Fernando&#39;s CleanCut&#33;
03-29-2008, 02:15 AM
Hi, and thank you guys!

Quote[/b] (FourSeasons @ Mar. 28 2008,10:06)]If you need help posting your flyer on image as a craigslist let me know.

yes, in fact, I was going to ask you if your words still comes out on the Search engines (like yahoo, google), when people look for an LC Service, this is why I use all letters, and only use graphics for additional offers and stuff. Cuz what I understand is that the Image **its just an image, it doesn't have any information that the data-base can pick up, you know?
BTW, your add looks great. if it works for you, why not try it, right?

Thank you!

lawnindustryconsultants.com
03-29-2008, 10:28 AM
Quote[/b] (Team Gopher @ Mar. 28 2008,12:10)]Rob, your link didn't work but I think this is the image you were talking about.
How was this ad created?

Also fernando your ad doesnt work got another link

FourSeasons
03-29-2008, 01:17 PM
Quote[/b] ]How was this ad created?

I used the new version of MS office. Its basically made using MS publisher but the new version of MS office they combined the two.
I just started with one of the flyer templates. And ended up completey customizing it. Actually I basically did away with the whole template by the time I was done. But it gave me a format to work with.

Thanks Steve for putting it up.

PremierLand
04-01-2008, 07:10 AM
I would not recommend advertising on their site. The demographic that the site is geared towards is not my type of client. I understand you can get clients from advertising on that site, but is it the kind of client you want? Not for me.

Steve
04-01-2008, 11:18 AM
Mark,

Maybe this is a good marketing tool for more start up lawn care businesses to get themselves rolling?

StartALawnCareBusiness
04-01-2008, 12:18 PM
Quote[/b] ]Cuz what I understand is that the Image **its just an image, it doesn't have any information that the data-base can pick up, you know?



You are correct. However, you can counter this by putting both picture and text within your ad.

It is also possible (at least it was last time I checked) to insert html directly into a posting. If you use only html, you can insert alt tags into your picture location and write short descriptions including your keywords.

Keith

Steve
04-01-2008, 12:57 PM
Very good point! Why not do that! You would get the best of both worlds then.

Fernando&#39;s CleanCut&#33;
04-01-2008, 03:09 PM
Quote[/b] (Team Gopher @ April 01 2008,10:18)]Mark,

Maybe this is a good marketing tool for more start up lawn care businesses to get themselves rolling?
Absolutely! I need all the clients I can get... of course if a granny calls, living by herself, with a not so great yard, I know she can't afford $80-$100 a month, then I can figure something out to sell her a better deal.
If a guy calls, having a nice house, nice cars, living in a nice neighborhood, and Hes not happy with my prices?, I will stand my ground and turn him down... this is the only way to go, some people trying to have a deal of a life time.
But so far craigslist been good to me.

FourSeasons
04-01-2008, 08:20 PM
Thats what I do. I also put out text under the image. Good point I do it just to repeat everything. I never thought so that it could be picked up on a search.

makbootzy
04-01-2008, 11:36 PM
There is also a way to use html code to cover the text...so you can still put in everything so it shows in search but the picture would mask it...or change the font color

Fernando&#39;s CleanCut&#33;
04-01-2008, 11:55 PM
Great Tips! Thank you guys!

...do you have an example you can show us?

quickcleanlawn
04-02-2008, 12:58 PM
Quote[/b] (Fernando's CleanCut! @ April 01 2008,2:09)]Quote[/b] (Team Gopher @ April 01 2008,10:18)]Mark,

Maybe this is a good marketing tool for more start up lawn care businesses to get themselves rolling?
Absolutely! I need all the clients I can get... of course if a granny calls, living by herself, with a not so great yard, I know she can't afford $80-$100 a month, then I can figure something out to sell her a better deal.
If a guy calls, having a nice house, nice cars, living in a nice neighborhood, and Hes not happy with my prices?, I will stand my ground and turn him down... this is the only way to go, some people trying to have a deal of a life time.
But so far craigslist been good to me.
I agree craigslist has been good to me also.
you do get some people looking for deals but once I explain that I am in buisiness, they tend to understand and give in .
but if they don't, oh well .

JODY84
04-05-2008, 10:01 PM
I can honestly say we love craigslist. We've gone door to door, handed our business cards but craigslist is where most customers find us. We've also picked up a lot of regulars that way. http://www.gophergraphics.com/forum/iB_html/non-cgi/emoticons/rock.gif

Wow I really like that ad you posted, very very nice!!

Here's what we've been listing................



http://sanantonio.craigslist.org/lbs/631198512.html

Today the leaves were really killing us, how should charge for leave pick-up?

Thanks

Steve
04-05-2008, 10:33 PM
Here is the ad. I wonder if the part about not raising your prices due to gas increases has really helped you gain more clients over others.

It could give you an edge.

UniversityLandscapers
04-07-2008, 12:55 AM
I'd never even thought to advertise on Craigslist, but it seems to be working great, so I figure I'll give it a shot.

Here's a little something I threw together tonight, what do you guys think? Kinda stole the rough idea and layout from Rob's...

UniversityLandscapers
04-07-2008, 12:57 AM
Wow...that turned out pretty big...wasn't really expecting that. lol

All Aspects Landscaping
04-07-2008, 07:07 AM
Fernando-
I read the whole thread and it kinda never touched on buying accounts from other companies... honestly, you'd be throwing money away...1 there is no guarentee that the customer will stay with you, and 2 take that money and invest in a solid marketing campaign... direct mailers, door hangers, anything that will get your name out there... there is plenty of work for all of us... just gotta be out there working it!!

FourSeasons
04-07-2008, 10:48 AM
Nice ad Dave.
I think that if you put a little effort into your craigslist ad; you will stand out from the other guys on there and also attract a better type of customer. Rather than someone just looking for someone to work in their yard for $10/hr.
That way you show you are a business and not some guy and also stand out from all the other ads on their.
Also make sure you keep the background a color and not white so it has a way to make it stand out from the white background on craigslist. Just like mine or your green border.

UniversityLandscapers
04-07-2008, 10:55 AM
Thanks Rob,

I just got it up there, so now it's time to wait for the calls to start pouring in.

Our owner gave me another idea yesterday: to put a lawn gnome holding one of our signs in the median of a major intersection. There's certain intersections here where the city lets you put up signs, so we'd just leave it there in the morning and pick it up at night to avoid people trashing it.

Steve
04-07-2008, 12:19 PM
Quote[/b] ]Our owner gave me another idea yesterday: to put a lawn gnome holding one of our signs in the median of a major intersection.

That is awesome! You gotta take a picture of that.

Fernando&#39;s CleanCut&#33;
04-08-2008, 02:52 PM
Quote[/b] (All Aspects Landscaping @ April 07 2008,7:07)]Fernando-
I read the whole thread and it kinda never touched on buying accounts from other companies... honestly, you'd be throwing money away...1 there is no guarentee that the customer will stay with you, and 2 take that money and invest in a solid marketing campaign... direct mailers, door hangers, anything that will get your name out there... there is plenty of work for all of us... just gotta be out there working it!!
Thank you James,
I was just thinking of other ways to gain more accounts, this is not the way I want to build up my clientele. I know theres a 50-50 chance that the client stays with me, but we have to take risk as an entrepreneur (sometimes). There is going to be some restrictions, like 1 year contract (or 6 months), the other LCO not trying to buy/get back this house, is the client 'on-time' on payments, etc.

thanks for your opinion tho.

I was reading the other thread "SORRY" just a minute ago: and this is why I love about this site **people helping people**.

justin_time
04-11-2008, 08:12 PM
I have a question....

I was wondering if I can post my add with html code from my photobucket account onto craigslist. I was gonna put the same add I put in the paper for craigslist and try it out...

http://www.gophergraphics.com/forum/iB_html/non-cgi/emoticons/thankyou.gif

Steve
04-11-2008, 08:20 PM
Hi Justin,

I would think you should be able to. Have you experimented with it yet?

justin_time
04-11-2008, 08:23 PM
Quote[/b] (Team Gopher @ April 11 2008,8:20)]Hi Justin,

I would think you should be able to. Have you experimented with it yet?
That's what I'm doing right now.. I'll keep ya posted in a few minutes.. I'll let you know

justin_time
04-11-2008, 08:30 PM
Here's my craiglist add

Just in Time Yard Services - Craiglist add (http://toronto.en.craigslist.ca/tor/biz/639139754.html)

Steve
04-11-2008, 08:41 PM
That worked out well! Good for you!

Do you like the results?

justin_time
04-11-2008, 08:43 PM
Quote[/b] (Team Gopher @ April 11 2008,8:41)]That worked out well! Good for you!

Do you like the results?
Yeah it's not too bad..

Is it just me or is there a link on the image linking it to my photobucket account ?

UniversityLandscapers
04-11-2008, 10:28 PM
It's just you...I got no link

justin_time
04-11-2008, 10:30 PM
Quote[/b] (UniversityLandscapers @ April 11 2008,10:28)]It's just you...I got no link
Alright.. it's because I went back and edited the code...

Thanks for confirming

LawncareMarketingMagic
04-12-2008, 02:05 PM
There's already been a ton of great comments on this one so I won't beat a dead horse, but I did want to address one aspect of the conversation.

My experience is that people on Craig's list are mostly bargain shoppers. That being said, probably not the ideal customers for long term stability. However, as Rob stated, it's still a great place to advertise for free with just a small amount of effort. At the end of the day, just realize it's just one way to get new customers.

As you look to grow your business, you should employ as many marketing methods as possible. I've always said, I don't know one single way of attracting 50-100 new customers. But I do know at least 50-100 different ways of attracting at 1 new customer. And I look to employ as many of those methods as I profitably can.

In terms of creating a strong ad, you should keep all the same principles in mind when creating any other type of marketing piece. They should include:
- a strong benefit laden headline
- convert features to benefits
- present a valuable offer (something specific to get them to act)
- include a strong call to action (tell the EXACTLY how to respond)
- provide 3rd party proof such as Before&After photos, testimonials, or endorsements
- include bonuses or premiums
- provide risk reversal such as satisfaction guarantees, saying 'no commitment or obligation', etc.

I'll post an example of what exactly I'm talking about shortly so you can exactly what I'm talking about.

FourSeasons
04-12-2008, 02:38 PM
If you are worried about a link to photobucket you can use allyoucanupload.com. You dont have to have an account.
But I use photobucket for my C L ad and it doesnt show either.

Steve
04-12-2008, 03:58 PM
Quote[/b] ]I'll post an example of what exactly I'm talking about shortly so you can exactly what I'm talking about.

I'd love to see your example! http://www.gophergraphics.com/forum/iB_html/non-cgi/emoticons/smile.gif

LawncareMarketingMagic
04-14-2008, 11:49 PM
I always seem to have trouble posting files here, so I've posted a link to my blog where I uploaded an example of a flyer that contains almost all of the elements of good materials I listed before. And I think I've actually posted this example before.

Again, this is an example of a flyer that will help you stand out from the crowd, convey benefits to your prospect, and present them a valuable offer for your services that gets them to pick up the phone.

Lawn Care Flyer Example (http://lawncaremarketingmagic.com/wordpress/wp-content/uploads/2008/04/lcmm_flyerexample.pdf)

Steve, if you can and want to, feel free to post a copy of the flyer here directly.

Steve
04-15-2008, 03:25 PM
Chestin,

This is an amazing flyer template. I think one of the many things we can learn from you is to not be afraid to use more words than less when trying to sell our services.

I think there was a problem uploading the pdf file because of it's size, I will check into that more.

Doesn't Chestin do amazing work! Don't forget to visit him at http://www.lawncaremarketingmagic.com

Here is a screen cap of the flyer.

JODY84
04-18-2008, 02:18 PM
<center><table bgcolor="darkgreen" cellspacing="4"><tr><td>
<table bgcolor="white" cellspacing="2"><tr><td>
<table bgcolor="99FF66" cellspacing="1" width="600">
<tr><td> *
[/b]
<div><center>http://i146.photobucket.com/albums/r247/Skye_Anna/small-1.jpg<div>
!FREE ESTIMATES!<div>Professional quality Lawn mowing, Weed eating, Edging, and<div> Debris Blowing
Average Lawn Only $30 front AND back


http://www.gophergraphics.com/forum/iB_html/uploads/post-26-27581-alligator.gif

Tree service, Planting, Fertilizing and junk hauling also available!

<div>http://www.busybeelawncare.com/images/leaf.gif<u>Residential Lawn Care Service:
[b]</u>Homeowners can trust that I will do high quality work, I can
be counted on for promptness, & that my income stays within the local economy. I donate 10% of all profits to a local charity called Medina Childrens Home (http://www.medinachildrenshome.com/)<div>
<div>
Call Now!
210-885-3147
<div> Please Note:We only service the Northwest and North sides of San Antonio. Thanks!<center><div>http://www.religionfacts.com/christianity/images/symbols/fish_clipart.gif<div>

[/QUOTE]
[/QUOTE]
[/QUOTE] *
<table summary="craigslist hosted images">
<tr><td align="center"></td>
<td align="center"></td></tr>
<tr><td align="center"></td>
<td align="center"></td></tr>
</table>

Steve
04-18-2008, 04:34 PM
Your ad looks great! If we were to take any of Chestin's lawn care marketing advice, he would say make the top line really an eye catcher and then put your logo at the bottom.

It's usually not the logo that catches your eye, but the headline.

What's your thoughts on this?

<center><table bgcolor="darkgreen" cellspacing="4"><tr><td>
<table bgcolor="white" cellspacing="2"><tr><td>
<table bgcolor="99FF66" cellspacing="1" width="600">
<tr><td>
[/b]
<div><center>
!FREE ESTIMATES!<div>Professional quality Lawn mowing, Weed eating, Edging, and<div> Debris Blowing
Average Lawn Only $30 front AND back


http://www.gophergraphics.com/forum/iB_html/uploads/post-26-27581-alligator.gif
Tree service, Planting, Fertilizing and junk hauling also available!

<div>http://www.busybeelawncare.com/images/leaf.gif<u>Residential Lawn Care Service:
[b]</u>Homeowners can trust that I will do high quality work, I can
be counted on for promptness, & that my income stays within the local economy. I donate 10% of all profits to a local charity called Medina Childrens Home (http://www.medinachildrenshome.com/)<div>
<div>
Call Now!
210-885-3147
<div> Please Note:We only service the Northwest and North sides of San Antonio. Thanks!<center><div><center>http://i146.photobucket.com/albums/r247/Skye_Anna/small-1.jpg

[/QUOTE]
[/QUOTE]
[/QUOTE]
<table summary="craigslist hosted images">
<tr><td align="center"></td>
<td align="center"></td></tr>
<tr><td align="center"></td>
<td align="center"></td></tr>
</table>