Offering a lawn care rebate?

[Steve]

Fort Collins is offering rebates to residents if they buy electric or push mowers. Clean Air Lawn Care is also jumping into the mix by offering a rebate of their own for an annual lawn care service contract of $50.

Maybe this will give you ideas too on promoting your lawn care services.

City’s mower rebates swing into high gear (http://www.coloradoan.com/apps/pbcs.dll/article?AID=/20080406/UPDATES01/80406008/1002/NEWS01) - Residents are also eligible to obtain up to $70 off of annual lawn mowing services. Clean Air Lawn Care is offering a $50 discount off of an annual service contract, when you mention the Fort Collins Lawn Mower Rebate Program.
An additional $20 rebate savings is available from the Regional Air Quality Council, if you sign up for annual lawn care service with Clean Air Lawn Care.

[LawncareMarketingMagic]

In order to establish name recognition with prospects, it's important to contact them often. But to ensure you don't become an annoying pest, you want to always have a 'reason' for contacting them.

This rebate is a perfect opportunity for any LCO to create a special offer and contact their prospects with. Instead of just offering $50 off, which is a great promotion to begin with, they tied in something that was news headlines in that particular area and I imagine they got a great response as a result.