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Steve
03-08-2005, 03:59 PM
Here is the information for Project : Appalachian Landscape and Lawn care.

http://www.gophersoftware.com/images/head-start-button-lg.gifReview other Head Start Projects here (http://www.gophergraphics.com/forum/cgi-bin/ikonboard.cgi?act=ST;f=1;t=1244).

Steve
03-08-2005, 03:59 PM
Appalachian Landscape and Lawn care is a single man operation, two-man when needed, located in Leicester, NC and serving the greater Asheville area. We offer expert grass cutting, pruning, planting, and residential landscape installation. Unlike other companies who may have employees "just doing a job", we have an obsession with perfection and doing things the way we would have them done for us. Almost five years of golf course and landscape management have given me the confidence and know-how to start my own business.

services offered:
grass cutting
pruning
planting
chainsaw work
pressure washing
gutter cleaning
general handy man / minor home repairs
general carpentry

i would like to have 2000 man hours 1 man 2 weeks vacation

i currently have 5 houses i maintain and some other odd jobs that pop up every once in a while

I have about $8k in equipment and hope to have it all paid off before the end of the season. I'd like to pick up about 20 or so new customers this year, but i think it might just be difficult to do so.

monthly expenses:
equipment $300
maintenance $40
gas $100
advertising $15
cell phone$45
insurance health/ liabilty $120

maybe $620? something like that.

word of mouth advertising, business cards, magnetic signs on truck, flyers

Equipment List:

21" honda hrx w/ hydrostat tranny
48" exmark metro hp
stihl fs250r trimmer
echo 403t blower
echo 150 hedge trimmer

Steve
03-08-2005, 04:02 PM
Hi Appalachian Landscape,

There was a bunch of questions missed from the Business plan questions located here. (http://www.gophergraphics.com/forum/cgi-bin/ikonboard.cgi?act=ST&f=1&t=1206) You might want to review that and answer them before we move forwards. It will really make you think and help with your future plan.

appalachian landscape
03-08-2005, 04:35 PM
I"m not sure I know much about marketing strategy and analysis. I guess I'm just going to bust my butt to do everything in such a way that competitors will have a hard time matching my quality. I don't really care who my customers are as long as they pay me. They all live in or around 28806. I'd like to have only millionares as customers so I could charge them enormous amounts of money for perfection, but that's not a reasonable thought right now. The competitors are the same here as every where else, a few huge companies with many crews and disgrunteld employees who do the bare minimum to keep thier job, a few established guys who do a great job and have full customer lists, and the low baller guys who half-*** everything. I'm trying to get to the point where I'm one of the guys who does a great job and has the full customer list.

Steve
03-09-2005, 10:41 AM
I see you want to have a total of 2000 for the year. How many billable hours do you plan on working each month of this year? Because your seasons will change, they may effect your workload based on the services you provide.

Jan total billable hours =
Feb =
Mar =
Apr =
May =
Jun =
Jul =
Aug =
Sept =
Oct =
Nov =
Dec =

Yearly total billable hours = 2000

Also what is your goal to bill per man hour?

appalachian landscape
03-09-2005, 03:05 PM
maybe it would be a good start to shoot for this
jan= 80 hrs
feb= 100 hrs
mar=120 hrs
apr=160 hrs
may=160 hrs
july=160 hrs
aug=160 hrs
sept=160 hrs
oct=120 hrs
nov=100 hrs
dec= 80 hrs

1400 total billable hrs

and I try to get $20/ hr for labor, but I would like to get $30/ hr just labor no other costs figured in

Steve
03-10-2005, 03:17 PM
Hi appalachian landscape,

Here is a pie chart that shows your annual expenses.

Steve
03-10-2005, 03:30 PM
Here is our customer goal chart for this year ending in August to help motivate you. Now that we have these goals, we will be able to chart your progress throughout the season.

Each month you should report back here and let us know your latest customer count to see where you are at in your goal. You might want to print out this chart and put it somewhere where you will see it each day to inspire you.

Let us know if anything needs to be changed.

There is no difference in the charts easy, moderate or difficult category because you said your goal is 20 customers plus the current 5 you have.

Steve
03-10-2005, 03:35 PM
If you need a logo, you might want to do is look through our gallery (http://www.gophergraphics.com/index.cgi?page=artists)and see if we could create one for you based on a design you see there.

Also do you want some sort of tag line in it as well?

Steve
03-10-2005, 03:42 PM
Customer analysis based on zip code provided by appalachian landscape (28806) of service areas and data provided by ESRI Business Solutions (http://reports.esribis.com/esribis?command=zipcodelookup).

Census data provided by census.gov (http://factfinder.census.gov/home/saff/main.html?_lang=en)

appalachian landscape
03-12-2005, 06:24 PM
I like xray 148. *I would like it to say "Appalachian Landscape & Lawncare". *Is there any way I could get some mountians in the little circle instead of the yellow?

what do you mean by tag line?

Steve
03-14-2005, 01:03 PM
Hi appalachian landscape,

A tag line would be like your company motto.

Like Walmart uses

"Always Low Prices, Always"

appalachian landscape
03-14-2005, 01:29 PM
I should probably have one of those.

Xray
03-20-2005, 11:53 PM
#734, #735, #736

appalachian landscape
03-22-2005, 04:11 PM
Looks great! Is there any way I could get some mountians in the little circle instead of the yellow?

Xray
03-23-2005, 05:33 PM
#742

appalachian landscape
03-23-2005, 10:33 PM
That looks great! Thank you! http://www.gophergraphics.com/forum/iB_html/non-cgi/emoticons/rock.gif

Steve
03-24-2005, 02:34 PM
Hi appalachian landscape,

Would you like to have a couple of flyers made? Please review the flyers here (http://www.gophergraphics.com/forum/cgi-bin/ikonboard.cgi?act=ST;f=1;t=942)and tell us the text you would like changed in them.

appalachian landscape
03-28-2005, 10:07 AM
how do I use the logo? Download it in a format I can take to my local sign shop, and business card shop? I'll probably need some flyers, and I'll figure that out in a little bit. I have my first commercial bid to do today. Gotta go get ready. http://www.gophergraphics.com/forum/iB_html/non-cgi/emoticons/smile.gif

Steve
03-28-2005, 05:40 PM
Hi appalachian landscape,

We will email it to you. Let us know if you want any flyers as well.