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View Full Version : Marketing your lawn care business at a footrace?


Steve
10-10-2007, 09:27 PM
Are you a runner or do you know someone who likes to run 5k races?

What if you hired them to do wear a green grass custom? Plenty of runners love to run in costumes, but how often do you see them promoting a business?

http://rjr10036.typepad.com/proceed_at_your_own_risk/images/sf.jpg

http://rjr10036.typepad.com/proceed_at_your_own_risk/images/sf5.jpg

Then you could take pictures of the race and put it on your website.

In fact, why couldn't you use it to raise money for charity?

ABC LAWN CARE sponsors a run for "The Cancer Society" or fill in the blank.

Promote that you are raising money to donate to a charity and your company will match the funds raised? (up to a certain limit)

You could then promote flyers in your area about this. It would be a unique and creative way to show you are a compassionate and caring business. You are involved in your community.

Maybe you could say give money to the local boy/girl scouts and have them go out to help promote your business and collect money for the run. They could canvas areas and hand out flyers.

Then maybe you could say you will match the donations (to a certain limit) or if the runner finishes within x amount of time, you will double your donation match (to a certain limit).

Here is a costume idea.

What's your view?

moseley creek
10-11-2007, 09:07 AM
This is a cool idea. Maybe get an elementary school involved. Get X ammount of local businesses to sponser X ammount of money For maybe certain race times among the children. Then donate half of sponser money to the school and the other half to maybe a local boys and girls program or something. Just the advertising the school does will promote your business.

Steve
10-11-2007, 10:36 AM
Oh yea! good ideas!