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glbusch
01-06-2012, 10:27 AM
I did not know where to post this, so I will here. I am about ready to go to the courthouse to file my DBA. I have a company name that I like, but I feel it may reflect negatively in the beginning. I would like some input. The name that I would Like to use is "LAZY DOG LAWN CARE" please reply.:confused:

stevef1201
01-06-2012, 10:48 AM
I dont like lazy dog- it makes it seem that you are lazy

thegroundscrew
01-06-2012, 12:28 PM
I have to agree it really comes across as your employees being lazy.
How did you come up with the name?
what are you intentions with this name?

Hedgemaster
01-06-2012, 12:29 PM
While some may find it "cute", I personally don't think it's the best way to go.

By using any "negative" word, you're already working against yourself. We all react to images, colors, smells, and such in a way that we may not even be consciously aware of. Why risk alienating a portion of your audience?

A few quick examples of names using both "positive" words and "not so positive"...


The Lazy Dog

The Loyal Dog

The Dirty Dog

The Champion Dog




There is a lot of good info on the web about the importance of the words you choose when naming a business. It can get more complicated and time consuming than some people would like, but it's important - it's YOU.

The fun part is when you DO finally come up with a good, solid name only to find that it's not available.
;)

TiedemanLLC
01-06-2012, 01:33 PM
I have to agree with everyone else, I don't like it either. It makes it should like you are lazy.

Tell us a little bit more about you so we can help out with a name for you. The type of services you are going to offer, the city where you are located at, etc.

Steve
01-06-2012, 03:33 PM
I have a company name that I like, but I feel it may reflect negatively in the beginning.

How did you come up with the name and what is your view on why you were having reservations using it in the beginning only? How would that change over time?

glbusch
01-06-2012, 05:39 PM
I want to thank all of the people who replied. Every ones replies just proved what I believed deep down inside. The name comes from an inside joke, from people who know me. I would assume that if you did not know me you would not understand, also the majority of my would be customers do not know me and will probably find the same thoughts running through their heads. In the end being cute just does not mean being smart.

CHEESE2009
01-06-2012, 06:05 PM
"Good-Doggy Property Maintenance"

:D

Ducke
01-06-2012, 09:42 PM
I don't know
It maybe fun name if you marketed it right

glbusch
01-07-2012, 10:03 AM
I thought it was cute , but the guys are right it would make it an uphill battle and I probably do not need that starting out. Great Logo by the way.:D

Steve
01-09-2012, 12:54 PM
The name comes from an inside joke, from people who know me. I would assume that if you did not know me you would not understand, also the majority of my would be customers do not know me and will probably find the same thoughts running through their heads.

It is an interesting point to think about. I guess by the nature of it, an inside joke is something only you and a few people within your inner circle are going to understand or get.

Then the question is, do such things translate well to the general public? Or do you want to use something more easily understandable?

CHEESE2009
01-09-2012, 01:25 PM
The problem is mutual.

I make decisions that may not be the best for the company, but are actually in fact for personal reasons.

I want to be the King of the world, but I am just a small business owner. LOL... for now...

Steve
01-10-2012, 03:19 PM
I make decisions that may not be the best for the company, but are actually in fact for personal reasons.

What do you mean? Examples?

CHEESE2009
01-10-2012, 06:41 PM
What do you mean? Examples?

Well my company name for example, there is nothing that ties it in with the work I do, because I think so far ahead that I may possibly be doing everything in due time and wouldn't want to be seen as a 'single' service provider.

Who knows, maybe one day I will be selling bath soaps within my company and I wouldn't want 'lawn service' to be in relation to that. Or even game developing and escort services...that would be weird lol.

With my original logo and my new (http://www.gopherforum.com/showthread.php?t=15421) (current) one, there is guess work for those who will see it and will wonder what my company is all about.

Personally I don't believe it will effect much considering they will know what I do depending on what's in my trailer. :p

-

I do only basically focus on lawn maintenance, but I don't want to just be seen for that, and I avoid letting that happen. It may be a bad idea, and it is, but I can't help it... LOL :D

glbusch
01-11-2012, 11:11 AM
It seems finding a name can get very complicated. I never expected it to take so much time and effort to choose a simple name. I want a name that will not be mistaken for someone else, I do not want to use my own name because I may want to sell the company later, I want a name that I can get a website that I will not have to put hyphens or other characters to get, I want a name that I can grow with. When I start I will more or less offer mowing services, As I grow I want to offer more services aerating, bush-hogging, power-washing, possibly get into landscaping, and irrigation. So in the beginning I do not want customers to ask for services I can not offer, or later on not get customers for services I do offer.:)

Steve
01-11-2012, 03:00 PM
I know this post is jumping around a bit here but there is some valuable information to learn here.

I do only basically focus on lawn maintenance, but I don't want to just be seen for that, and I avoid letting that happen. It may be a bad idea, and it is, but I can't help it.

What is your view on why you spread your focus out like that instead of trying to really get a handle on one thing and learning how to do it and sell it the best way you know how, before you expand your focus onto other ideas? Do you feel at times it holds you back by doing this or do you feel this is the only way you can allow it all to proceed?

glbusch
01-11-2012, 11:49 PM
I am currently planning to start a basic lawn services company, I am planning on building this company from scratch with basic knowledge and skills. I understand that this is going to take a lot of work and effort. I do not have plans to expand until I have made satisfactory progress here, but once I do, I do not want to be boxed in by decisions made now.

glbusch
01-11-2012, 11:56 PM
I have spent a lot of thought and have come up with this:
Dynamo Lawn Care, I wonder if variations may come across differently.

Dynamo Lawn Service
Dynamo Lawn and Garden
Dynamo Yard maintenance
etc.

jymie
01-12-2012, 01:21 AM
How does the word Dynamic sound to you?

Steve
01-12-2012, 02:48 PM
Dynamo Lawn Care sounds cool.

You could come up with a bunch of variations on your name for a slogan.
"Not just a mow, but a dynamo!"

walker
01-12-2012, 11:03 PM
One point on naming any business is the marketability of it if you decide to sell or franchise. A new business startup can be daunting, but some details are worth spending some time on. Good luck.

glbusch
01-13-2012, 12:28 PM
Dynamo a very energetic person <a dynamo who barely needs to sleep, or so it seems>
Synonyms dynamo, fireball, live wire

Related Words bootstrapper, go-ahead, go-getter, highflier (or highflyer), hummer, hustler, powerhouse, rustler, self-starter; achiever, comer, dasher; doer, enterpriser

Steve I like your slogan. I also have a slogan not as creative as yours but I thought it was cool.

Dynamo Lawn Care
The Company that works, for you.

Steve
01-13-2012, 03:51 PM
You could also go with

Dynamow or Dyna-Mow.

When you are looking for catchy slogans, try entering some words into http://www.rhymezone.com and see what pops up.

For instance if you enter 'mow' you get a ton of words that rhyme with it.